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A top 15 list from the Dave Letterman Show

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Steve Alter

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Mar 16, 1997, 3:00:00 AM3/16/97
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The Top 15 Advertising Slogans for Delta Air Lines
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1. Delta: We're Amtrak with wings.

2. Join our frequent near-miss program.

3. Ask about our out-of-court settlements.

4. Noisy engines? We'll turn 'em off!

5. Complimentary champagne in free-fall.

6. Enjoy the in-flight movie in the plane next to you.

7. The kids will love our inflatable slides.

8. You think it's so easy, get your own damm plane!

9. Delta: Our pilots are terminally ill and have nothing to lose.

10. Delta: We might be landing on your street!

11. Delta: Terrorists are afraid to fly with us.

12. Bring a bathing suit.

13. So that's what these buttons do!

14. Delta: A real man lands where he wants to.

15. Delta: We never make the same mistake three times.

-- Steve Alter
...!{csun,trwrb,psivax}!ttidca!alter or al...@tti.com
Citicorp/TTI, Santa Monica CA (213) 452-9191 x2541


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