There are several factors to consider when determining how much to charge for SEO services. While it is tempting to price your services below your competitors, you may not be able to provide the same level of service without incurring additional costs. A large number of SEO consultants charge less than $150 per hour. Here are some guidelines to keep in mind. First, understand that SEO involves many variables. Ideally, your prices should be in line with the services you offer and the time it takes to complete the job.
Most agencies charge between $1,000 and $2,000 per month, while smaller companies can afford $500 per month. However, lower prices may be misleading. A cheap SEO service may lack experience or results. It may also be a recent startup with no previous experience. It is always better to hire someone with experience and proven results. Lastly, you can charge your clients on a monthly retainer or a one-time payment for a certain period of time.