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B.O. Report: 'Star Trek Into Darkness' on Course for $83 Million Debut

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Mr. Hole the Magnificent

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May 18, 2013, 8:55:13 PM5/18/13
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by Pamela McClintock

UPDATE: Overseas, "Fast & Furious 6" scores the top opening day ever for Universal in the U.K. and Ireland; "The Great Gatsby" also starts rolling out overseas.

J.J. Abrams' Star Trek Into Darkness took in roughly $22 million on Friday for a projected four-day debut of $83 million, in line with the opening of the director's 2009 reboot. The 3D sequel opened late Wednesday night in North America and has earned $25.3 million to date.

Into Darkness should benefit from a coveted A CinemaScore and generally upbeat reviews, although some had expected the movie to open close to $100 million (Paramount had always estimated $80 million to $100 million).

Abrams' 2009 Star Trek, which successfully relaunched the iconic sci-fi franchise, opened to $79.2 million in May 2009 (that film wasn't in 3D).

The sequel returns Chris Pine and Zachary Quinto in the roles of Captain James T. Kirk and Spock. Other returning castmembers include Zoe Saldana, Anton Yelchin, Simon Pegg, John Cho and Karl Urban. This time out, a scheming villain played by Benedict Cumberbatch resorts to terrorism to threaten Earth.
Paramount and Skydance co-financed the $190 million tentpole, and produced alongside Abrams' Bad Robot. The script was written by Roberto Orci, Alex Kurtzman and Damon Lindelof.

Into Darkness faces a crowded marketplace in North America, competing with Iron Man 3 and The Great Gatsby.

Disney and Marvel Studios' Iron Man 3 placed second on Friday, grossing $9.5 million for a domestic total of $311.4 million. The Great Gatsby, from Warner Bros. and Village Roadshow Pictures, came in No. 3 on its second Friday, grossing $7.7 million for a cume of $74.4 million.

Overseas, Into Darkness opened in seven markets last weekend. The 3D pic has grossed a stellar $37 million through Wednesday, 70 percent ahead of the 2009 film.

Its projected to hit $35 million overseas for the weekend, lead by Russia at $9 million. (That's $2 million more than the opening on last film.)
By this weekend, the international cume is predicted to hit $75 million with just over half of all markets opened.

As Abrams' rolled out in North America, Universal's Fast & Furious 6 and The Great Gatsby commenced their international runs.

Zooming out of the gate, Fast & Furious 6 debuted in the U.K. and Ireland on Friday, grossing $4.6 million and marking the best opening performance ever for a Universal title in those territories.

Gatsby, which opened the Cannes Film Festival on May 15, began rolling out internationally Wednesday and is now playing in 49 countries. From Wednesday through Friday, it has grossed $17 million, more than the entire opening weekend of Moulin Rouge, which took in $13.8 million during its opening weekend in 2001.

In France, the third top-grossing market for the film, behind only Russia and the U.K., Gatsby has taken in $2.2 million on 660 screens to rank first.

http://www.hollywoodreporter.com/news/box-office-report-star-trek-524961

nick

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May 19, 2013, 7:33:01 AM5/19/13
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On May 18, 8:55 pm, "Mr. Hole the Magnificent"
<Classic.Mr.H...@gmail.com> wrote:
> by Pamela McClintock
>
> UPDATE: Overseas, "Fast & Furious 6" scores the top opening day ever for Universal in the U.K. and Ireland; "The Great Gatsby" also starts rolling out overseas.
>
> J.J. Abrams' Star Trek Into Darkness took in roughly $22 million on Friday for a projected four-day debut of $83 million, in line with the opening of the director's 2009 reboot. The 3D sequel opened late Wednesday night in North America and has earned $25.3 million to date.
>
> Into Darkness should benefit from a coveted A CinemaScore and generally upbeat reviews

"Coveted A Cinemascore"? The only time you ever see anything about
CinemaScore is in news articles about box office takes. When someone
uses a phrase as qualified as "generally upbeat reviews", it means the
backlash is right around the corner.

moviePig

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May 19, 2013, 9:23:52 AM5/19/13
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No backlash at STAR TREK seems available, though. What is there to
target? It'd be like flogging a used [...this sentence offline
awaiting metaphor repair]

- - - - - - - -
YOUR taste at work...
http://www.moviepig.com

nick

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May 19, 2013, 5:09:14 PM5/19/13
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I went to see Star Trek this afternoon and thought it was too much of
a pummeling experience after an okay beginning.

I violated my Regal boycott and saw it at our Regal. The line was
massive with one person working the box office. I blame Obama for the
under-staffing. The flat screening the half hour prior was sold out.
So sold out that someone in line was refused admission even though he
said he had friends inside waiting for him (friends that no doubt had
saved a seat for him). My 3D screening was populated but nowhere near
sell-out status. But color me underwhelmed with Star Trek Into
Darkness. I'd recommend it be seen in 3D which is more than I can say
for World War Z since the 3D in the trailer looked totally
dismissable.

Russell Watson

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May 19, 2013, 6:56:32 PM5/19/13
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Are you sure the WWZ trailer was IN 3D? The one I saw had a number of
trailers, including WWZ, but the only trailer that was actually in 3D
was the final one, which was for "Man of Steel". Of course different
theaters get different trailers with the same movie so maybe yours was
supposed to be. I don't recall any scenes from it where 3D would have
been evident. Most of the action is long shots from helicopters and
stuff, with only the part where the plane depressurizes and people go
flying out being something that might benefit from it.

nick

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May 19, 2013, 8:05:33 PM5/19/13
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I'm pretty sure the WWZ trailer was 3D. Don't quote me on it because
I was unimpressed and I couldn't find any Google confirmation of a 3D
WWZ trailer attached to Star Trek Into Darkness . The Man of Steel 3D
wasn't any better. Along with that, we got that Google movie with
Owen Wilson and Vince Vaughn (which someone said looks like a leftover
script for Matthau and Lemmon in the 90s) and I can't remember what
else. Oh yeah, Elysium, which might be alright if you're not totally
burnt out on big screen dystopian sci-fi. Despicable Me 2 was another
one. Can't remember if that was 3D or not.

Russell Watson

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May 19, 2013, 8:30:03 PM5/19/13
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We didn't have the one for "Despicable Me 2". Closest we got to that was
the little "turn your cell phone off" bit we got was the one that has
the Minions in it. Don't know if Regal shows that as I go to AMC, the
local Regal being on the other side of town from me. We had the Google
one, which looks pretty dumb, "Ender's Game", "Elysium", "WWZ", and "Man
of Steel".

nick

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May 20, 2013, 8:06:05 AM5/20/13
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The anti-cell phone message we got was from the upcoming Epic. There
wasn't any cell phone usage at my showing of Star Trek nearly as
annoying as when the ushers or whatever they're called now walk into
the theater and start waving their little glowing sticks around.

We got the Ender's Game trailer as well, and one I forgot the second
it was over, that Hangover reboot for old folks with Robert De Niro,
Morgan Freeman and Michael Douglas.

moviePig

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May 20, 2013, 8:39:36 AM5/20/13
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We trailed WWZ in 3D, too, and I was equally unmoved. Apparently, any
thoughts of 3D came very late. Without inviting more discussion about
"premature pissing on movies", I'm wondering if WWZ might be an
instance where the studio's trying extra hard to maximize that opening
weekend...

Russell Watson

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May 20, 2013, 12:22:09 PM5/20/13
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I forgot we had that one also, as well as "Anchorman 2".
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