>>>> Branding experts warn that Disney's live-action “Snow White†remake
>>>> could become a colossal failure based on comments made by the lead
>>>> actress, Rachel Zegler.
>>>>
>>>> The 22-year-old star has been making headlines recently for her comments
>>>> regarding the original 1937 film's storyline, which is based on a German
>>>> fairy tale. Zegler said she "hated" the classic love story and thought
>>>> it was "weird", plus labeled the prince as a "stalker". As for the new
>>>> live-action version, the “Snow White†star alluded to some major
>>>> updates.
>>>>
>>>> "She's not going to be saved by the prince and she's not going to be
>>>> dreaming about true love,†the actress promised.
>>>
>>> You know, if they want to "update" "Snow White", turning it into a
>>> bloody "revenge flick" is one way that would be certain the get me to
>>> watch!! :)
>>>
>>>> Branding expert Carla Speight predicted Zegler’s highly publicized
>>>> comments could hurt ticket sales. She told the Daily Mail that even
>>>> though old Disney movies “hold old values,†taking revisions “to
>>>> the opposite extreme†in an effort “to inflict strong and loaded
>>>> messaging on the viewers†is a mistake.
>>>>
>>>> Speight said, “Disney will need to be careful with how they have
>>>> portrayed Snow White and what they do and don’t allow their actors
>>>> to say about it going forwards. They simply cannot repeat the same
>>>> mistakes and allow their actors to be so vocal in their own personal
>>>> opinions during promotions.â€
>>>>
>>>> "It can have a huge impact on ticket sales, especially with the amount
>>>> of negative backlash so early in the promo trail,†she continued. “They
>>>> need to get the key messaging and strong selling point into a brief for
>>>> the cast of the film and ensure they stick to it. If they don't, it's
>>>> a disaster waiting to happen and the backlash will keep growing.â€
>>>>
>>>> She recommended Zegler “clarify†her comments.
>>>>
>>>> PR expert Nick Ede has similar thoughts. He told Daily Mail that the
>>>> film's star has proven she “isn’t the best person to promote the
>>>> film.â€
>>>>
>>>> “Rachel is a big-named star
>>>
>>> No she's not. How many people actually saw the "West Side Story" remake?...
>
> Yeah, I wondered about that as well.
>
>> She was also in the Shazam sequel that people stayed away from in droves.
>
> Wasn't the Shazam Family in the first movie too. or did she replace someone?
>
AFAIK she’s a new character in the sequel.
> --
> Let's go Brandon!
>
>