upon and it gets most of the search engine's focus.
This article will summarize several important points
one should remember when constructing a homepage.
The 'ultimate' goal of a website is to sell - service,
product, incoming contact, a specific reaction - and a
homepage must summarize effectively what the site has
to offer. In layman's terms, to (positively) 'capture'
the user. A person, who wasn't able to find what he
was looking for right away, will just skip to the next
website, considering the options the web can provide.
In most cases, a webmaster is able to reach solid
conclusions by simply surfing the web and the sites of
his competitors, gaining inspiration from what other
sites have to offer in terms of ease-of-use and
accessibility