Contemporary Strategy Analysis: Text and Cases Edition Book in pdf
Contemporary Strategy Analysis by Grant. The book focuses on the basics of creative value production with an eye towards practicality and also includes case studies and numerous exercises to enhance analytical skills in business. The focus is on how strategies can be refined and improved. It does this by describing strategies that were developed in the "real world" through a process of creative thinking and then presenting and analyzing the "actions" that took place as a result.
The ten principles presented by contemporary strategy analyst, who is a professor emeritus at the University of California - Davis Graduate School of Management, are meant to be the pillars of any successful business model. These include: "first in time must do"; "the customer is always right"; "no sense in doing what you don't have to do"; and "do what you love". With these tenets in mind, one can easily formulate a "vision" for success. As such, the text includes case studies that vividly illustrate various scenarios, and also the necessary steps needed to be taken when forming a strategy.
The ten lessons that comprise contemporary strategy analysis are: first, learning is the key to success; second, being an optimist will get you further than being a pessimist; third stay focused; fourth, having clear goals will help; fifth, find a good partner; sixth, learn from your mistakes will help; seventh, do not take risks that might lead you into failure; and finally, having a solid support system in place will ensure that your vision becomes a reality. Additionally, some of the key components described in the text include: how to use statistics and data to develop strategic plans, creating an overall corporate goal and mission, developing internal and external relationships, creating and maintaining effective and efficient working environments, and how to make the most of a company's resources. Finally, the text also includes a number of bonus areas, such as: nine design principles, nine marketing principles, ten techniques for making the most of existing resources, and ten front-end selling techniques. The bonus areas detail topics such as: managing the organization's budget, developing an overall organizational vision and mission, improving employee productivity and performance, and developing new ways of thinking about the company's activities and finances.