I think a lot of the alternative bars that are coming out seem to be filling a certain niche for riders who are looking for different positions but also the room to easily attach larger handlebar bags, like BxB, Fab's Chest, etc. Width is also something that has been trending as folks are looking for more comfort and control on rougher terrain. Personally I don't feel like a lot of the bars traditionally sold by Rivendell fill those needs. They might have a really comfortable sweep, but they're too narrow. Or they have a really comfortable width, but there's not enough room to easily attach a bag. Interestingly, the one bar Riv has come up with that made me say, "yeah, that's the one for me!" isn't even made by Nitto (the Tosco bar). Once people started bending and shaping their Noodles and Albatross bars to their liking, it's only natural to see a cottage industry of smaller companies making a variety of niche bars that all have nods to all the Nitto / RIvendell bars that came before them. I love it!