How to Start Sales Letters the Right Way
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Jane Sumerset
Apr 4, 2013, 12:00:04 AM4/4/13
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Please consider this free-reprint article written by:
Jane Sumerset
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The role of iSnare.com is only to distribute this article as part of its Article Distribution feature ( http://www.isnare.com/distribution.php ). iSnare.com does NOT own this article, please respect the author's copyright and this publication/reprint terms. If you do not agree to any of these terms, please do not reprint or publish this article.
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Article Title: How to Start Sales Letters the Right Way
Author: Jane Sumerset
Word Count: 563
Article URL: http://www.isnare.com/?aid=713448&ca=Writing
Format: 64cpl
Contact The Author: http://www.isnare.com/eta.php?aid=713448
Easy Publish Tool: http://www.isnare.com/html.php?aid=713448
*********************** ARTICLE START ***********************
Every writing task is really challenging especially when it comes on how to start your sales letter up. If you don�t consider yourself as a writer and you don�t have any experience in writing, what are you going to do then if you were assigned to take a business letter such as writing sales letters?
This going to be a long process in your part since you don�t have any ideas on how to write a correct one and how to start it out effectively. Just like sales letter writing, even writers find it hard to start their writing assignments properly.
This is so true since the tension in writing usually false into the first part of the content. The introduction or the first paragraph generally tells what the content is all about and the interest of every reader is carried out in this part.
If the first paragraph was written poorly, would you expect that the one who reads your writing can appreciate the worth of the content? Would you believe that they will never junk your piece of work in the trash bin? And will you ever hope that you�ll get their satisfaction and approval on the project?
Certainly not and you should, by all means, have to start your sales letter with a dynamic entrance that will never make your readers feel disappointed and bored with what you intend to write.
Want to start your sales letters with as much impact as they can pack? Begin them with one of these:
1. Offer a dramatic discount. This has more to do with sales strategy than actual writing technique. Start them off with some steep savings and they�ll want to know how to get it. It�s a great way to get them reading to the very end.
2. Appeal to the prospect�s desires. What thing are your prospects inclined to want? Appeal to that desire and they will want to know how you can help them fill it.
3. Give away a freebie. Free stuff from the get-go, like discounts, is one of the most irresistible baits to get a sales letter to stick.
4. Ask a thought-provoking question. Questions that are pertinent to a reader�s situation will almost always get them reading further with, often with genuine interest.
5. Lead in with a powerful quote. Quotations help engage readers by getting them emotionally involved � a great strategy for getting them hooked.
6. Cite a controversial fact or a surprising statistic. A great technique for getting readers curious enough to read further, you�ll have to find a way to get them interested on what�s being sold later.
7. An apology linked to a sales proposal. If there�s absolutely anything you need to apologize for (e.g. a delayed product launch or wrong pricing) , it can make for a good opening for your sales letter. Just make sure to tie it into some sort of promotion in order to push your product.
Like every piece of writing, any impact your opener makes will be dulled if your sales letter is filled with mistakes. That�s why we always recommend using a full-featured writing software to get it checked out and cleaned up.
About The Author: See how innovative Full-featured Writing Software instantly can boost your writing skills and watch how NLP technology can help you to write perfect emails, letters, essays or reports. Visit: http://www.englishsoftware.org
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=713448
*********************** ARTICLE END ***********************
- To distribute your articles go to http://www.isnare.com/distribution.php
- For more free-reprint articles go to http://www.isnare.com
Message delivered directly to members of the group:
publish-the...@googlegroups.com
*****************************************************************
Please consider this free-reprint article written by:
Jane Sumerset
*****************************
IMPORTANT - Publication/Reprint Terms
- You have permission to publish this article electronically in free-only publications such as a website or an ezine as long as the bylines are included.
- You are not allowed to use this article for commercial purposes. The article should only be reprinted in a publicly accessible website and not in a members-only commercial site.
- You are not allowed to post/reprint this article in any sites/publications that contains or supports hate, violence, porn and warez or any indecent and illegal sites/publications.
- You are not allowed to use this article in UCE (Unsolicited Commercial Email) or SPAM. This article MUST be distributed in an opt-in email list only.
- If you distribute this article in an ezine or newsletter, we ask that you send a copy of the newsletter or ezine that contains the article to http://www.isnare.com/eta.php?aid=713448
- If you post this article in a website/forum/blog, ALL links MUST be set to hyperlinks and we ask that you send a copy of the URL where the article is posted to http://www.isnare.com/eta.php?aid=713448
- We request that you ask permission from the author if you want to publish this article in print.
The role of iSnare.com is only to distribute this article as part of its Article Distribution feature ( http://www.isnare.com/distribution.php ). iSnare.com does NOT own this article, please respect the author's copyright and this publication/reprint terms. If you do not agree to any of these terms, please do not reprint or publish this article.
*****************************
Article Title: How to Start Sales Letters the Right Way
Author: Jane Sumerset
Word Count: 563
Article URL: http://www.isnare.com/?aid=713448&ca=Writing
Format: 64cpl
Contact The Author: http://www.isnare.com/eta.php?aid=713448
Easy Publish Tool: http://www.isnare.com/html.php?aid=713448
*********************** ARTICLE START ***********************
Every writing task is really challenging especially when it comes on how to start your sales letter up. If you don�t consider yourself as a writer and you don�t have any experience in writing, what are you going to do then if you were assigned to take a business letter such as writing sales letters?
This going to be a long process in your part since you don�t have any ideas on how to write a correct one and how to start it out effectively. Just like sales letter writing, even writers find it hard to start their writing assignments properly.
This is so true since the tension in writing usually false into the first part of the content. The introduction or the first paragraph generally tells what the content is all about and the interest of every reader is carried out in this part.
If the first paragraph was written poorly, would you expect that the one who reads your writing can appreciate the worth of the content? Would you believe that they will never junk your piece of work in the trash bin? And will you ever hope that you�ll get their satisfaction and approval on the project?
Certainly not and you should, by all means, have to start your sales letter with a dynamic entrance that will never make your readers feel disappointed and bored with what you intend to write.
Want to start your sales letters with as much impact as they can pack? Begin them with one of these:
1. Offer a dramatic discount. This has more to do with sales strategy than actual writing technique. Start them off with some steep savings and they�ll want to know how to get it. It�s a great way to get them reading to the very end.
2. Appeal to the prospect�s desires. What thing are your prospects inclined to want? Appeal to that desire and they will want to know how you can help them fill it.
3. Give away a freebie. Free stuff from the get-go, like discounts, is one of the most irresistible baits to get a sales letter to stick.
4. Ask a thought-provoking question. Questions that are pertinent to a reader�s situation will almost always get them reading further with, often with genuine interest.
5. Lead in with a powerful quote. Quotations help engage readers by getting them emotionally involved � a great strategy for getting them hooked.
6. Cite a controversial fact or a surprising statistic. A great technique for getting readers curious enough to read further, you�ll have to find a way to get them interested on what�s being sold later.
7. An apology linked to a sales proposal. If there�s absolutely anything you need to apologize for (e.g. a delayed product launch or wrong pricing) , it can make for a good opening for your sales letter. Just make sure to tie it into some sort of promotion in order to push your product.
Like every piece of writing, any impact your opener makes will be dulled if your sales letter is filled with mistakes. That�s why we always recommend using a full-featured writing software to get it checked out and cleaned up.
About The Author: See how innovative Full-featured Writing Software instantly can boost your writing skills and watch how NLP technology can help you to write perfect emails, letters, essays or reports. Visit: http://www.englishsoftware.org
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=713448
*********************** ARTICLE END ***********************
- To distribute your articles go to http://www.isnare.com/distribution.php
- For more free-reprint articles go to http://www.isnare.com
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