Salesforce Marketing Cloud (SFMC) Consultant with Salesforce CRM, HTML, CSS, AMP script, GDPR/CAN-SPAM Exp.
Atlanta preferred or USA remote
Duration: 6 -12 months
Need strong Salesforce Marketing Cloud (SFMC) Consultant with Salesforce CRM, HTML, CSS, AMP script, GDPR/CAN-SPAM Exp.
Consultant LinkedIn profile must have been created before 2018
Need 8-10+ yrs of IT Exp. Profiles || Need Passport number, I94, Travel History documents during submission for TN1/H1/GC EAD/GC
- Lead the architecture, design, and implementation of Salesforce Marketing Cloud solutions, including Email Studio, Journey Builder, Automation Studio, Mobile Studio, and Content Builder.
- Collaborate with business stakeholders to gather requirements and translate them into technical solutions that align with marketing goals and objectives.
- Design scalable and efficient data models, customer journeys, and automation workflows.
- Develop technical documentation, solution architecture diagrams, and best practices for marketing automation.
- Oversee integration of SFMC with Salesforce CRM, external databases, web services, and other third-party platforms.
- Provide technical leadership and mentorship to development teams, ensuring high-quality deliverables.
- Troubleshoot and resolve complex issues related to SFMC configuration, performance, and integrations.
- Design, develop, and execute multi-channel marketing campaigns using Salesforce Marketing Cloud, including email, SMS, push notifications, and social media.
- Create and manage data extensions, customer journeys, and automation workflows within SFMC.
- Develop and optimize email templates using HTML, CSS, and AMP script.
- Use Salesforce Journey Builder to create and manage customer journeys and campaign automations.
- Analyse campaign performance metrics and provide actionable insights to improve engagement and ROI.
- Work closely with the marketing, sales, and IT teams to align campaigns with overall business objectives.
- Ensure data accuracy, privacy compliance (e.g., GDPR, CAN-SPAM), and best practices in all marketing communications.
- Troubleshoot issues and provide solutions related to marketing campaign execution.
- Stay updated on the latest Salesforce Marketing Cloud features, updates, and industry best practices.