Meeting Minutes for Cookie Project

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Ho Chang Tat

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Oct 24, 2012, 1:55:55 PM10/24/12

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Hi All,

Attached are the meeting minutes for the 1st meeting.
Everyone has a role to do, even those who cant make it for the meeting.

Please remember to do your analysis and place it into Dropbox.

Dawn: Rmb to create the Dropbox if u havent done so and invite every1 so I can put the minutes inside, thx!

For convenience, below are the stuff required:

1. 1 Customer analysis (Donna, Eunice)

a. Segmentation (size, type, high-class or low-class)

b. Find some specific companies that we can target

2. 2 Competitor analysis (Dawn, Timothy)

a. Who are the competitors

b. 4 Ps, value proposition, size

3. 3 Look at successful models oversees (Xue Jun)

a. Study the German cookie model

4. 4 Collate analysis (Felicia)

5. 5 Search for potential partner (Samantha)
Best if partner already have existing business selling food then can help business to expand by adding on cookies.
This makes it easy for us to hand over the project as well.

a. Kitchen (at least 1 oven)

b. Beneficiary

6. 6. Biscuits to sell. What kind of customisation should we do. Only logo? Standard biscuit size? Cookies as well? Can they choose taste of cookie (salted, sweet, ..) Butter cookies? Research on the various kinds of biscuits and customisations that we can offer to corporates without bursting their or our budget. (Qianyu, Chin Hwee)

7. License to sell cookies. Criteria to sell. Food Handlers as well (Zhi QIan)

Jiayou guys!!!
Lets strive to sell many many cookies to many companies!! XD