Business Communication Today By Bovee

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Aureo Harvey

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Aug 3, 2024, 12:47:05 PM8/3/24

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Bove/Thill provides real-world training for the business world of today and tomorrow.

The field's leading text for more than two decades, Business Communication Today continues to provide the cutting-edge coverage that readers can count on to prepare them for real business practice.

This edition includes up-to-date coverage of the social communication model that's redefining business communication and reshaping the relationships between companies and their stakeholders.

This best-selling text brings all the pieces of business communication together to give students a realistic understanding of the fundamental concepts of business communication. The text powerfully demonstrates how to communicate effectively through real-world company examples and real-life business situations. With practical, realistic assignments, students learn the concepts behind effective communication while developing and refining their skills to compete more successfully in today's job market.

This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed.

Business Communication Today continues to demonstrate the vital connection between recent technological developments and modern business practices. Each new edition addresses the most essential changes in technology and how they impact the business world, while still covering timeless communication skills such as listening, presenting, and writing. With coverage of mobile communication, social media, and the emerging impact of artificial intelligence, the 15th Edition blends leading-edge topics with timeless fundamental skills. With a clear, fluid chapter organization, the text introduces, develops, and reviews major concepts to maximize students' understanding of the material.

By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. With new engaging Mini Sims and an expanding Video Library, MyLab Business Communication brings course concepts to life.