Tenta Shooter Incl Adult Only Content Crackl
Leeroy Grier
My friends and I came across the scene of the dinner on our art car, The Slug, en route to explore the deep playa late on Friday night. We slowed down to check out the remains of what appeared to have been a fantastically fancy party staged on a long constructed dinner table, lit by large hurricane lanterns. The stained tables had empty water bottles and other party residue strewn about. And it was right along the trash fence. What a great place for such a dinner, we marveled. But was anyone going to clean it all up? Not a soul was around. Krug just took their commodified photos and left the mess for us.
For the brand, this was just another fancy promotional dinner held in an exotic place. They provided cases of the champagne. Their representatives hired caterers and executed a bi-coastal PR effort to promote and obtain coverage for the event. Town & Country magazine took the bait and published a photo spread replete with product placement in the print version.
Krug, its marketing team and the PR agency they retained for this project treated Burning Man as a backdrop, throwing just another exclusive party for their brand loyalists who were personally invited to attend, in order to create marketing material commodifying Burning Man.
So this tactic has made Burning Man even more alert. Town & Country is no longer welcome at the event, for their part in this subterfuge, and for their violation of the user agreement signed by their photographer. If Burning Man participants refuse to buy Krug champagne because of this, there will be an economic cost to them, and others who try the same shehanigans. Thanks to Krug and its merry band of lotus-eaters, Burning Man will crack down harder on any branded cars or camps it sees.
This is disgusting. I remember seeing this a couple months ago on the photographers website and being pissed about it. I did not even know it being held at the trash fence, that they left their trash behind, and that is was corporate sponsored. I would tell the photographer that shot this event to remove the article from her website.
I am a wedding planner and we frequently order Krug for our events. After reading this, I can assure you we will never order their product again. There are many other options on the market and I will give them my business instead.
a simple websearch on Krug and Burningman reveals the catering company who put the feast on, and left it all to blow away.. silkstonenyc.com/food/dinner-in-the-desert/
Plan your parties appropriately.
Oh please! You have created a product that has gone completely mainstream and now you are angry at people for doing something mainstream. Agree that leaving the trash behind is thoughtless but do you really think BM embodies the same principles it did 10 years ago? I would strongly say no. Its turned into a giant party drinking drugfest with some art and most people pretending to play along. Its not the same and never will be. Getting mad at people for using it as a backdrop for an ad is ridiculous. It happened because now everybody knows what BM is and its a good marketing idea. Get over it.
To engage in such activities in a place that not only clearly prohibits such behavior but also in a way that runs completely counter to the obvious sensibilities of the event and its participants displays a staggering level of disrespect.
Ben and Phil, two 27 years old amazing British guys who created a restaurant in New York (The Fat Raddish as you mentioned it), are our friends. They proposed to take care of the food of the camp, budget which has been divided within the camp members, as many other camps do. Everyday they prepared the food of our camp and also organized the dinner on Thursday night for my birthday. My birthday dinner on the Thursday night has been always been a tradition of our camp.
Carl, who is also a friend for many years, proposed to bring champagne to celebrate my birthday. The champagne he brought was shared at the beginning of the dinner with everyone who was there. The dinner lasted all night and over 700 people joined what was a great night.
And yes, I personally saw photographers who were friends of Carl and who were taking pictures all night. I never imagined pictures would be used for press. In fact it was only after BM, once we saw the article in the press, that we learned they were used in a commercial effort.
In regards to the location, we were granted a permit for the construction of this incredible table at this location. Everything was cleaned up after the dinner and the rest was finished in the morning light. The only thing not removed immediately was the dinner table.
The table was incredible, it was built by Phil who is a fantastic architect. On Friday afternoon, when we came to dismount it, it was being used by dozens of burners who were using it to have lunch and dinner so we left it there until the end of BM. Over four days hundreds of people used this beautiful table. Phil and Ben even received a medal from the BM organization for its construction.
I am deeply sorry for this incident. What was supposed to be my birthday dinner gathering friends on the playa has ended up being used outside of BM for commercial purposes. This was completely unknown to me and to the Zoo and the concept of it is against our will. We are sorry and can only regret.
I am the creator of the camp. Blame me if you must, condemn me if you must, ban me if you must. I take full responsibility. But please, do not deprive the rest of our members. During the last 4 years they have brought happiness and color to BM and it would not do justice to put on them the blame created by the act of one person.
Oli, maybe not everyone in your camp knew, but how in the hell could someone with your background, with your experience, with your expertise in promotion/branding not see what was happening around you?
You are neck deep in the cross promotional world of PR companies and websites in NYC (like ) and party clubs in France doing business/cross marketing events with Moet Hennessy
-sylvester-and-olivier-van-themsche-of-the
Oli, the stick art car was from Zoo Camp too? Reading the thread about the New Sound Policy over on the Mutant Vehicles section of ePlaya, that stick thing was universally loathed and almost single-handedly responsible for the new sound restrictions.
Well I think the Burner thing to do here is have about a dozen Krug-mocking camps and events in 2012! Get pictures all over the web of Krug-themed circle jerks. Krug piercing rituals. Krug-branded port-potties. Naked, vomit-encrusted Krug Klowns staggering through passed out ravers.
It looks like what Calling You Out posted above has caught you lying Oli. Last year I had the privilege of having a beautiful couple from France camping behind me. It was their first year and it was splendid watching them experience the burn and be transformed by it. What shame you bring to them. Needless to say I will be boycotting all the brands involved and advise any first time Europeans who may have been thinking of camping with The Zoo to find a different camp, as it would seem The Zoo is under poor leadership. Blacklisted for the rest of my life: Krug, Town and Country, and the Fat Radish. Consumers have the power.
I agree. But of all the companies using Burning Man to promote themselves, Bootie is the WORST! Bootie comes to Burning Man and is just a bunch of music and mixing and grooving and dancing and colored hair and DJs and flailing around and doing things in the bedroom that boggle my mind.
Displaying or distributing branded content and such activities are grounds for removal from the event, so if you reach a point of being unable to talk it out with someone, then yes, Rangers and Media Mecca can help.
Weird, that they actually show up at Burning Man to do these photo shoots. Other companies are going out to the playa at other times of the year to film commercials that just look like Burning Man. Except all of the people in the photos have perfect make-up and clean hair. Those ads are really funny, it is hilarious to see their models acting like what they imagine people act like at Burning Man.
First of all thanks to those who have tried to understand what happened, are open to forgiveness and ready to move forward. As some people were saying, we have learned our lesson, and we are ready and willing to be better. Next time will be much more careful.
To Thatdude: about our art car, yes we had a big sound system such as some other art cars. It was created along the rules of BM and it was approved by the DMV. This year, the Sound Policy has been changed and again like previous years we will follow the DMV rules.
Fact of the matter is that all significant events and organizations are targets of interlopers. We as a community just have to be ever vigilant, and take creative, decisive action when we see a transgression in progress, or hear of one being planned.
However, the event in question seems to be performing the standard societal judgements that one hopes to avoid in BRC. The participants in the dinner appear to be hand picked based on good looks, trendy style, and connection to various socially elite circles.
Shaolin Monk-you can kma, i have a right to feel betrayed by the corporatization as anyone, and i will fight VEHEMENTLY to keep it away from BRC. An accidental uncovered corporate log is one thing, a deceitful pr stunt quite another. How about YOU figure out what is important to YOU and fight for that!
I am a HUGE BM LOVER and I hate waste, trash, and marketing but what I hate the most in life and in particular in BM is people with EVIL VIBES who spend their entire life bullshitting about people and spreading wrong ideas and wrong facts !
Next year, if the lottery is dropped and they go back to the old system of ticket sales, probably the end result is going to be about the same because it is likely that demand will exceed supply next year too.
First of all thanks to those who have tried to understand what happened, are open to forgiveness and ready to move forward. As some people were saying, we have learned our lesson, and we are ready and willing to be better. Next time will be much more careful.
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