Article using PLS-SEM to study: Behavioral intention, technological innovation, and mobile augmented reality games

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Ned Kock

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Feb 14, 2026, 10:04:25 AMFeb 14
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Dear colleagues, linked below is an interesting article using PLS-SEM to study the following issues:

Behavioral intention, technological innovation, and mobile augmented reality games

(Among other things, this article illustrates the use of Q-squared coefficients, effect sizes, and model fit and quality indices, including causality indices, in the context of PLS-SEM.)

https://www.sciencedirect.com/science/article/abs/pii/S0019850120309044

For links to other articles on topics in connection with PLS-SEM, please visit:

https://warppls.com

Best regards to all!
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