Dear colleagues, linked below is a blog post on the topic:
Conducting a difference-in-differences analysis with PLS-SEM: The classic 2x2 approach
(The post summarizes an article that shows how one can conduct a difference-in-differences analysis, employing the classic 2x2 approach for this type of analysis, using PLS-SEM.)
https://warppls.blogspot.com/2024/12/conducting-difference-in-differences.htmlBest regards to all!