The title was derived from a line from "The Nurse's Song" by English poet William Blake: "And all the hills echoed".[2][9] In January 2013, Publishers Weekly announced the publication date as May 21 of that year, and Riverhead Books released a statement that the novel was about "how we love, how we take care of one another, and how the choices we make resonate through generations".[10] First printed in hardback, And the Mountains Echoed was priced at $28.95 in the United States and 14.99 in the United Kingdom.[11][12] Hosseini went on a five-week tour to 41 cities across America to promote the book.[7][13] In October 2013, plans were confirmed to translate And the Mountains Echoed into 40 languages, among them Icelandic and Malay.[4]