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Analytics and Operations Research Increases Win Rates for IBM’s Information Technology Service Deals

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Oct 2, 2025, 3:22:00 PM10/2/25
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Analytics and Operations Research Increases Win Rates for IBM’s Information Technology Service Deals

Shubhi Asthana

2020, INFORMS Journal on Applied Analytics
IBM Research in partnership with IBM Services developed an innovative set of tools that automatically and cognitively reads a request for proposal, extracts client requirements, and maps them to IBM offerings. It also performs accurate costing and recosting, pricing and repricing, and market benchmarking of the bid,...
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