The Lexus and the Olive Tree
As foreign affairs columnist for the New York Times, Thomas
L. Friedman sees firsthand the effects of market forces on
the world's economies. With most of the world now firmly
positioned in the free market, transnational capitalism--or,
as it is more commonly known, globalization--is a powerful
influence affecting individual consumers and entire
communities and nations alike. But it does not make for a
catchy book title. In the following essay, Friedman
discusses the origins of "The Lexus and the Olive Tree."
You can find "The Lexus and the Olive Tree" at
http://www.amazon.com/exec/obidos/ASIN/0374192030/wendysmall