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4. "Internet World Essential Busine
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Wendy Phillips
Dec 18, 1998, 3:00:00 AM12/18/98
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4. "Internet World Essential Business Tactics for the Net"
by Larry Chase
http://www.amazon.com/exec/obidos/ASIN/0471257222/wendysmall
Larry Chase shows you how to use the Net within your
business to improve your operations and then how to use it
externally to market your product or services. The book is
full of productivity-increasing and cost-lowering
techniques, from replacing printed faxes and memos with Net
fax distribution and e-mail to using the Net for human
resources. The guide also discusses the best ways to make
use of the information gold mine found on the Net. Those
facing stiff competition will especially profit from the
section on using the Net to quickly gather corporate
intelligence. Chase demonstrates how to market yourself
effectively on the Net without "spamming" and how to create
Web pages that enhance your business prospects. Aside from
simple selling, Chase shows how intelligent use of the Web
for sales support, public relations, promotions and more can
enhance both operations and profitability.
by Larry Chase
http://www.amazon.com/exec/obidos/ASIN/0471257222/wendysmall
Larry Chase shows you how to use the Net within your
business to improve your operations and then how to use it
externally to market your product or services. The book is
full of productivity-increasing and cost-lowering
techniques, from replacing printed faxes and memos with Net
fax distribution and e-mail to using the Net for human
resources. The guide also discusses the best ways to make
use of the information gold mine found on the Net. Those
facing stiff competition will especially profit from the
section on using the Net to quickly gather corporate
intelligence. Chase demonstrates how to market yourself
effectively on the Net without "spamming" and how to create
Web pages that enhance your business prospects. Aside from
simple selling, Chase shows how intelligent use of the Web
for sales support, public relations, promotions and more can
enhance both operations and profitability.
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Wendy's Mall
Wendy Phillips
Dec 19, 1998, 3:00:00 AM12/19/98
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