what is the diff between mraid.open(http://url) and mraid.expand(http://url)

[carrot...@gmail.com]

what is the diff between mraid.open(http://url) and mraid.expand(http://url)

[Nathan Carver]

mraid.open should be used for click-throughs as a substitute for an <a> anchor tag. When a container encounters mraid.open it presents the URL in a browse-able window with back/forward/refresh navigation like an in-app mini-browser.

mraid.expand should be used to show the ad in a full-screen presentation. Some vendors build the full-screen presentation as a separate asset. In this case, they can use mraid.expand(url) to present the second part of their ad full screen but without the mini-browser controls.

Thanks,

-Nathan

On Wed, Apr 16, 2014 at 11:50 PM, <carrot...@gmail.com> wrote:

what is the diff between mraid.open(http://url) and mraid.expand(http://url)

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