Fwd: [IO-Media] Mainstream Media Toolkit

[Rhonda Varsane]

---------- Forwarded message ----------
From: Sara Karl <sara...@gmail.com>
Date: Sat, Dec 10, 2011 at 12:55 AM
Subject: [IO-Media] Mainstream Media Toolkit
To: "globalrevo...@googlegroups.com" <globalrevo...@googlegroups.com>, interoccmedia <intero...@googlegroups.com>, Starlene <greens...@gmail.com>, Sue Wilson - occupy sac pr <suewilso...@gmail.com>, Cres Vellucci <civi...@comcast.net>
Cc: Steve Metcalf <letsf...@gmail.com>, Abraham Heisler <a...@abrahamheisler.com>, Andrea Ciannavei <andrea.c...@gmail.com>, Michael+Badger <in...@interoccupy.org>


Hey all,
Some of us have put together a toolkit for increasing coverage in
mainstream media, it's up on GoogleDocs in a collection called MSM
Toolkit. You are welcome to pass it on to any Occupiers who want to
help get the message of the Occupy movement into the public eye.

This is a way to empower ourselves to participate in the stories
published and broadcast about the movement, rather than waiting for
the mainstream media to find a story to tell about us.  The media is a
hungry beast and needs to be fed, we want our message to get out; this
is a mutually beneficial relationship. Starlene, Sue and Cres from
Sacramento PR have done a great job of writing the stories they want
to get told, in the form of press releases, and getting them published
and broadcast. Many thanks to them for all their hard work in putting
this toolkit together!

In solidarity,
Sara
--
Sara Karl
917-727-2575