Hi,
I’ve got a site currently running on a .com domain and I’d like to move it to a .co.nz domain and redirect .com traffic -> .co.nz in preparation for using the .com as an international site.
Obviously the .com has been stable on the search engines for the last year, and I want to try to minimise any associated fallout of the SERPs with the domain move.
Has anyone done this before and have any advice, or can anyone point me to some best-practice articles?
Thanks in advance,
-Dan
----- Original Message -----From: Stig ManningSent: Thursday, April 02, 2009 9:56 AMSubject: [phpug] Re: Installing timezonedb PECL extension
Hi Dan
Are you wanting to use the .com as an international website in the future?
Then I suggest that you put up a temporary website with a few new pages on the .com website, and conceptually start from scratch with your .co.nz website.
If you do the redirect as you have stated (htaccess redirect of everything to new website), then you will lose the power attached to your current domain.
The new domain will still in general not rank well on the search engines until its gets old enough – immediate ranking for non competitive search phrases, a number of months for competitive search phrases, despite any redirects from .com
You could do a hybrid of the above
- New pages on .com
- If there is a pattern for the old url’s, or url by url - do an htaccess redirect from all old .com url’s (apart from home page), to the equivalent url’s in the .co.nz website
The link text and PR attached to the incoming links will be passed through the 301 redirect from .com to .co.nz, but the .co.nz website will still need to age before it gets best rankings.
Most of your incoming links would have been to the .com homepage, so you probably would not get too much value from those redirects apart from giving the best user experience of people Googling, finding the .com url’s in the serps, and then being redirected to the .co.nz – until Google deletes the old url’s from its cache and updates with the .co.nz url’s
Does that give the answers you are after?
Kind Regards
Michael
Michael Brandon
Search Engine Mastery
Getting you to the top of the Search Engines
http://www.SearchMasters.co.nz
Ph: 09 8132307, Mob: 021 728889, Skype: SearchMasters
Thanks Michael,
When we reuse the domain, we’ll have similar pages at the same URLs; but these would apply to the international site not the NZ site.
So if I understand correctly, the 301 will effectively replace Google’s .com link with the .co.nz link over time? Any idea of how long this might take?
And in saying don’t blanket .htaccess everything, this is so that the domain still exists in Google from an aging perspective and ensure it’s still indexed?
When I put new pages at the same URLs up on .com in the future, I would effectively be starting from scratch for those pages since the PR was transferred to the NZ site by replacing the URL in the SERPs?
If this makes sense, then I think I understand!
Cheers,
-Dan
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Comments below:
From: nzp...@googlegroups.com
[mailto:nzp...@googlegroups.com] On Behalf Of Dan Khan
Sent: Thursday, 2 April 2009 1:51 p.m.
To: nzp...@googlegroups.com
Subject: [phpug] Re: [OT] Moving websites between domains - SERPs
fallout
Thanks Michael,
When we reuse the domain, we’ll have similar pages at the same URLs; but these would apply to the international site not the NZ site.
So if I understand correctly, the 301 will effectively replace Google’s .com link with the .co.nz link over time? Any idea of how long this might take?
- If you have an xml sitemap on the .com with all the old url’s in it, and have a robots.txt that includes that sitemap:http://www.domain.com, then Google will spider the old url’s and see the redirects that much faster. If you create a webpage with links to all the old url’s on it (that then redirect to the new url’s), you will get it spidered that much faster as well. The speed of the transfer is dependent on the PR of your website/highest pr of pages of your website, and therefore the frequency of Google spidering your website. It is one thing Google seeing the redirect, it is another thing for Google removing the url’s from its index. Could be a number of weeks.
And in saying don’t blanket .htaccess everything, this is so that the domain still exists in Google from an aging perspective and ensure it’s still indexed?
- yes
When I put new pages at the same URLs up on .com in the future, I would effectively be starting from scratch for those pages since the PR was transferred to the NZ site by replacing the URL in the SERPs?
- You would be removing the redirect at that point. So any external links into the subpages would therefore not be redirected. You would have had to contact all the old linkspartners (you can see some inbound links into subpages via Google webmaster tools) to get them to link to the new website.
I had all sorts of issues with that in February when the new stable
release came out, two of my servers had a couple of refs to 'stable' in
sources.list and setting the release explicitly to 'etch' in my case
fixed everything.
Cheers,
Julian.
Can I please have a replies back from people around New Zealand.
For this search, I see “local business results for marketing near Auckland”
http://www.google.co.nz/search?hl=en&q=marketing
Do Wellington people see Wellington? Do Christchurch people see Christchurch etc.
How many cities in New Zealand has Google got the ability to target based on? Or rather how specific is the ip address of the isp you are connected through?
SearchMasters consistent high result of 4th on Google.co.nz for “Marketing” has moved down the screen heaps with the three video results, and the Google map in the results. Search Engine Optimisation is certainly an ever moving target!
If I "change location" to Gisborne it disappears completely. Sniff.