Cadbury response
WorkHard
products.
At Cadbury, we are committed to providing people with quality
products they
enjoy and trust.
As you can tell, we have made some changes to Cadbury Dairy Milk
milk
chocolate. To date, we have found that the majority of consumers
like the
changes we have made, however, like any change, it is clear that
there are
some people who prefer the previous version.
Cadbury Dairy Milk has evolved over the years due to
technological changes
in the production process, as well as changes in ingredient
sources. Whilst
these changes have not always been noticeable to many consumers,
we have
always tried to be open about the reasons for the change and
committed to
ensuring the best possible product for our consumers - this
remains the
case with the new Cadbury Dairy Milk in Australia and New
Zealand.
There are different types of vegetable fats and Cadbury
Dairy Milk has
always contained vegetable fat - cocoa butter. Cocoa butter is
one of the
major ingredients that has always been in our chocolate. The
recipe for
Caramello has not changed and for some time we has
included blend of
vegetable fat, including palm oil. Recently, we introduced a
small amount
of different vegetable fat, which includes palm oil, to our
Cadbury Dairy
Milk recipe.
The primary reason for doing this is because our
research has been
consistently telling us that the majority of New Zealand
consumers believe
we could improve their enjoyment of our chocolate by making
it slightly
softer to bite. Vegetable fat helps deliver this softness to our
chocolate
whilst at the same time maintaining its great taste. Many
consumers have
told us they have noticed the chocolate is softer and they are
pleased with
this.
The second reason we have introduced this different vegetable
fat is to
maintain consumer value during times of skyrocketing
costs of raw
commodities such as cocoa and sugar. Cocoa in particular has
doubled in
price in two years. To manage this, we could either almost double
the price
of each block to our customers, or keep costs down by
introducing a very
small amount of vegetable fat. Our consumers made it very clear
to us they
didn't want the price of our blocks to increase so we have
introduced
vegetable fat to help make it more affordable.
Vegetable fat by nature does not influence the taste of
chocolate. That is
why most chocolate on the market already includes a small
percentage of
vegetable fat in it.
One of the reasons some consumers may notice a taste difference
is because
of the new wider yet thinner shape of the chocolate within our
blocks. The
new shape is designed to more evenly spread the taste of
chocolate
throughout the mouth. In contrast, the smaller squares from
the former
block tended to concentrate the delivery of the chocolate to a
smaller area
of the mouth. This change in shape and density can deliver a
different
taste for some consumers, as independently verified by Otago
University.
Cadbury is a responsible business and we care that our
consumers continue
to enjoy our products. For that reason, the minor changes we did
make have
been backed by extensive consumer research. We would never
intend to
alienate or upset any of our consumers and we sincerely hope
consumers will
try the product and continue to enjoy its great taste and
quality.
The vegetable fat that we are using in our new recipe Cadbury
Dairy Milk
and Caramello chocolate is made up of natural ingredients
(including Palm
Oil) with variable levels of saturated fats. However, it does
not contain
trans fatty acids and there is no increase in the saturated fat
content of
the chocolate as a result of vegetable fat's inclusion.
Whilst we have made changes to Cadbury Dairy Milk, it's important
to
remember that we continue to produce our chocolate to extremely
high
quality standards and the glass and a half of full cream dairy
milk in
every block remains.
We are committed New Zealand and we doing whatever we can to
ensure we
continue to be a long-term manufacturer and employer in New
Zealand and
this investment is a big part of securing our long-term future in
the
country.
The changes we have made to size and weight of the Cadbury Dairy
Milk have
been driven by one simple reason - consumer value.
We have found that consumers, particularly in the current
economic climate,
are looking for great value when purchasing chocolate.
Over a number of years, we have seen the price of our blocks
creep up due
to a range of factors [ingredient costs, labour costs, inflation
etc] and
this has meant that Cadbury Dairy Milk blocks had become out of
reach for
many consumers.
In particular, the cost of raw commodities such as cocoa and
sugar has been
increasing significantly. Cocoa has doubled in price over the
last two
years and for some time we have been absorbing these commodity
cost
increases.
Whilst we know people love the previous block sizes, keeping our
blocks at
those sizes was not a viable way to provide consumers with
affordable
Cadbury chocolate whilst managing the skyrocketing costs of cocoa
and
sugar.
To resolve these issues, rather than keep the blocks at their
previous
sizes and increase the cost of our blocks to consumers, we've
elected to
reduce the weight of the blocks and the price we sell them to
retailers. By
doing this, we've enabled retailers to price our blocks more
competitively
within a highly competitive market. In the overwhelming majority
of cases,
retailers have reduced the full recommended retail price
accordingly.
We are a responsible business and any change we make is designed
to improve
our products for our customers. To ensure we are achieving this,
the
changes we have made have been informed by consumer feedback and
verified
by extensive consumer testing.
It is important to note that as a manufacturer, by law, Cadbury
does not
set the retail price paid you pay in the shop. This is done by
the retailer
where you purchase the product.
In August last year we announced our $153NZ million investment to
secure
the longer term future of our local manufacturing operations by
transforming our chocolate manufacturing sites across New Zealand
and New
Zealand into specialist centres of excellence.
To ensure Dunedin is a key manufacturing facility for Cadbury, we
are
spending $51NZ million to upgrade and transform the Dunedin
factory into a
centre of excellence for chocolate assortments. This is in
addition to the
$20NZ million already spent in 2007/08 to build a centre of
excellence at
Dunedin in chocolate crumb - the base ingredient in Cadbury Dairy
Milk for
Asia Pacific. Quite simply, without this investment in Dunedin
and its
specialization in chocolate assortments and chocolate crumb the
future of
our Dunedin site would be poor.
When our work to create a centre of excellence in chocolate
assortments is
complete in 2010, Dunedin will produce Cadbury's chocolate
assortment range
for the Australian and New Zealand markets, with approximately
80% of the
Dunedin product being exported to Australia.
As a result of Dunedin being upgraded to produce the assortment
products
that were made in Australia, the moulded blocks that were
produced at
Dunedin are now made in Claremont in Tasmania.
Dunedin will continue to manufacture, Jaffas, Pebbles, Pineapple
Lumps,
Chocolate Fish, Buzz bars, Pinky Bar, and Perky Nana as well as
some other
products.
For many years, our manufacturing sites in Australia and New
Zealand have
made the highest quality great tasting Cadbury products for both
countries.
A number of NZ favourite chocolate blocks including Black Forest,
Cadbury
Desserts range, Caramello and Old Gold have been made in
Australia for a
few years now. New Zealand and Australian consumers love and
trust the
products we make for them and we look forward to that continuing.
Please do call us on 0800CADBURY (0800 2232 879) during business
hours if
you have any further questions
Kind Regards
CADBURY LIMITED
Wendy
Consumer Services
ref 1157672
------
--
"Get off your lazy butt and do some work!"
Fred
"WorkHard" <w...@workhard.org> wrote in message
news:472dnd-PIK10lMjX...@giganews.com...
>
> As you can tell, we have made some changes to Cadbury Dairy Milk milk
> chocolate. To date, we have found that the majority of consumers like the
> changes we have made, however, like any change, it is clear that there are
> some people who prefer the previous version.
> One of the reasons some consumers may notice a taste difference is
> because
> of the new wider yet thinner shape of the chocolate within our blocks.
> The
> new shape is designed to more evenly spread the taste of
> chocolate
> throughout the mouth. In contrast, the smaller squares from the
> former
> block tended to concentrate the delivery of the chocolate to a smaller
> area
> of the mouth. This change in shape and density can deliver a
> different
> taste for some consumers, as independently verified by Otago University.
>
>
> Kind Regards
> CADBURY LIMITED
>
> Wendy
> Consumer Services
> ref 1157672
> ------
Wendy is very busy. She sent the same reply to my comments. I found it
fascinating that the majority of consumers like the changes, and even more
fascinating that the Otago University told them the chocolate would taste
better if they changed the shape. Silly me! I hadn't thought of that..
thingy
Ah, PR spin at its finest....it never ceases to amaze me that there
are so many amoral ppl in PR/advertising.....we have them here and I
find them really shocking. I think butter wouldnt melt in these PR
types mouth, but they'd sell your own grandmother to you as a virgin
without batting an eye lid.
It tastes better......yeah right.........but the real reason is its
cheaper for us to give it to you like this, even though its got nasty
cheap crappy palm oil in it.....and we sell you less but at the same
price and hope you dont notice....if you do, well we will discount it
a bit and we are still ahead anyway....
OK, so they went chunky a few years back as it was more "macho" now
they have gone whimpy thin again....LOL.
One of the primary reasons for getting food labeled is to stop the
hoodwinking like this that goes on....so consumers can see the product
has got worse and shop elsewhere...no wonder manufacturers fight it
tooth and nail.
Mind you Cadbury are not the only one, Masterfoods used to do a nice
chicken salt....basically all salt with a high chicken stock content
(21%), now its 4%, filled with ikky hot spices and other crap....and
tastes vile, we threw it out.........so guess what, we dont buy it
anymore.......
Long ago I decided "improved" amounts to "we've made the contents
cheaper" and hopefully you wont notice, but if you do we'll try and
convince you it tastes better....
regards
Thing
E. Scrooge
"Fred" <r...@parachute.net.nz> wrote in message
news:h3345q$pkt$1...@news.eternal-september.org...
All it says is, "Tough shit, we've cut down on size and expensive ingedients
to save money and it's not going to change."
Perhaps Whittakers got hold of some Otago University letterheads to trick
Cadbrury's into changing their brand of chocolates for the worse by saying
the people want to pay more for smaller blocks of chocolate and want the
chocolate to taste like shit?
E. Scrooge
Geopelia
"thingy" <news2...@gmail.com> wrote in message
news:3fa45d09-98cd-495e...@f20g2000prn.googlegroups.com...
regards
Thing
____________________________________
I find Masterfoods very good. Try their different chicken products.
And their little jars are very handy for holding the cheaper packet spices,
such as ginger, where there isn't much difference if any in taste.
But as chicken seasoning goes, Rawleigh had a great one. I think it is still
available, but very expensive now.
A _L_ P
> Thank you for taking time to contact us regarding our New Look
> products.
>
> The second reason we have introduced this different vegetable
> fat is to maintain consumer value
Yes, we all appreciate the *value* of a move to turn out a shittier
product! That's like a cowboy roof painter saying he didn't clean the
roof and he watered down the paint so as to provide "consumer value" to
the householder.
A L P
bubba ray
> products.
> At Cadbury, we are committed to providing people with quality
> products they
> enjoy and trust.
>
> As you can tell, we have made some changes to Cadbury Dairy Milk
> milk
> chocolate. To date, we have found that the majority of consumers
> like the
> changes we have made, however, like any change, it is clear that
> there are
> some people who prefer the previous version.
>
Translation: Consumer research (ie the people we pay a fortune to to
test it on their three friends) say buyers like it soft and we want to
save money by replacing good ingredients with cheap-ass ones. If
people want it soft they can stick it in their pockets or show it a
picture of Helen Clark.
Misanthropic Curmudgeon
Well, you've just been told to go and perform an indecency on yourself
by a drone who does not care enough about their consumers that they
auto-respond with Form '3452-A'. And an Executive that condones that.
Time to take your custom elsewhere!
Perhaps the most intersting thing is that:
- They have had so many commnts that
Form '3452-A' was written and exists.
- these people will soon be moaning about
how hard business in todays environment
is.
WorkHard
Bigger pirces while reducing overall size of the block...
incredible.
WorkHard
In my contact with them I said they should advertise: "NEW! 20%
Less for the same price. PLUS... added palm oil to reduce out
costs and make the chocolate less healthy and give you an
unpleasnt after-taste. How can you resist?"
WorkHard
I thought most people kept their chocolate in the fridge.
Justin
> The primary reason for doing this is because our
> research has been
> consistently telling us that the majority of New Zealand
> consumers believe
> we could improve their enjoyment of our chocolate by making
> it slightly
> softer to bite. Vegetable fat helps deliver this softness to our
> Cadbury is a responsible business and we care that our
> consumers continue
> to enjoy our products. For that reason, the minor changes we did
> make have
> been backed by extensive consumer research. We would never
> intend to
> alienate or upset any of our consumers and we sincerely hope
> consumers will
> try the product and continue to enjoy its great taste and
> quality.
>
I wonder if they use the same research company that says that people
like oily and sweet Peanut Butter made in China.
My family and I sell a brand of Peanut Butter that is made of just
roasted peanuts and salt at 2 to 3 times the price of Chinese made
supermarket brands. There's no quibble over the price.
Cadbury! Learn from this.
Nicolaas Hawkins
<news:4a55527e$1@news>:
Do tell?
--
- Nicolaas
Misanthropic Curmudgeon
[snip]
> I wonder if they use the same research company that says that people
> like oily and sweet Peanut Butter made in China.
Peanut Butter with sugar in it is an abomination against all that is
holy.
> My family and I sell a brand of Peanut Butter that is
> made of just roasted peanuts and salt
Whowhenwherehow
WorkHard
Why?
Gordon
> Thank you for taking time to contact us regarding our New Look
> products.
Let us not forget the New Improved Coke, the real thing after all it was.
Can not buy it any more.
Nicolaas Hawkins
<news:7blpgkF...@mid.individual.net>:
> On 2009-07-08, WorkHard <w...@workhard.org> wrote:
>
>> Thank you for taking time to contact us regarding our New Look
>> products.
>
> Let us not forget the New Improved Coke, the real thing after all it was
In a pig's bum it was the "real thing"!
> Can not buy it any more.
Small mercies.
What I would dearly love to be able to get is Coke of the same formulation
as we bought as kids 55 years ago (in glass bottles at 6d a bottle, refund
on empty bottles 2d) .
Now that WAS the "Real Thing"!
WONDERFUL stuff!
Put lead in your pencil, whether you had a pencil or not!
--
- Nicolaas
Geopelia
"Nicolaas Hawkins" <grump...@t.large> wrote in message
news:uosuubb8...@kopje.xnet.nz...
You can make your own with a food processor.
A _L_ P
> On Jul 9, 3:08 pm, Justin <legr...@i4free.co.nz> wrote:
> [snip]
>> I wonder if they use the same research company that says that people
>> like oily and sweet Peanut Butter made in China.
>
> Peanut Butter with sugar in it is an abomination against all that is
> holy.
>
>
>
>> My family and I sell a brand of Peanut Butter that is
>> made of just roasted peanuts and salt
>
> Whowhenwherehow
Also Eta, look for the one with 95% Peanuts, No Added Sugar at the top
of the label. It's got the usual extra oil & emulsifier & salt and it's
made in China. But I was over the Chinese-made food will kill panic
about 3 minutes after it started so I ain't bovvered.
A L P
Nicolaas Hawkins
<mister....@gmail.com> wrote in
<news:8qob55pq04k577hc5...@4ax.com>:
> On , , Thu, 9 Jul 2009 21:43:01 +1200, Re: Cadbury response, Nicolaas Hawkins
> Whether you had someone to write to or even had any paper to write on!
Too true. You remember too, huh?
--
- Nicolaas
Nicolaas Hawkins
<news:h34jh9$i67$1...@news.eternal-september.org>:
I can remember when I was a puppy (let's not even think about how long ago
that was!) we had a mincer that had a 'peanut butter' blade on it. Didn't
so much mince the peanuts as mash them. Worked a treat (but was a tad messy
to clean up).
I wonder if there are any of those old mincers still around.
At least if you make your own PB you know what goes into it ... or perhaps
more to the point, what _doesn't_ go into it!
--
- Nicolaas
Geopelia
> On , , 9 Jul 2009 08:53:42 GMT, Re: Cadbury response, Gordon
> Coke has always been Coke here.
>>
>>
Years ago Coke was said to contain the same raw ingredient that cocaine is
made from. Whether that is true or not, apparently the makers were told to
remove it.
So now shouldn't they just call it Cole instead of Coke?
Miche
"Geopelia" <phil...@xtra.co.nz> wrote:
It did.
> So now shouldn't they just call it Cole instead of Coke?
Nar. Why mess with a brand name that sells?
Miche
--
Electricians do it in three phases
bubba ray
> "Dwarf Disguise, was Mister Scooter" <mister.scoo...@gmail.com> wrote in
> messagenews:2pob559ipeub4bk7b...@4ax.com...
>
> > On , , 9 Jul 2009 08:53:42 GMT, Re: Cadbury response, Gordon
> > <gor...@clear.net.nz> wrote:
>
> >>On 2009-07-08, WorkHard <w...@workhard.org> wrote:
>
> >>> Thank you for taking time to contact us regarding our New Look
> >>> products.
>
> >>Let us not forget the New Improved Coke, the real thing after all it was.
> >>Can not buy it any more.
>
> > When was this in New Zealand?
> > Coke has always been Coke here.
>
> Years ago Coke was said to contain the same raw ingredient that cocaine is
> made from. Whether that is true or not, apparently the makers were told to
> remove it.
> So now shouldn't they just call it Cole instead of Coke?
The original recipe was said to contain coca leaf. But in any case the
amount would have been miniscule anyway. The main ingredients in coke
is water, sugar, caramel and caffeine. Interestingly though, sprite
contains much more caffeine that coke, even more than coffee I think.
victor
prepared at a Stepan Company plant in Maywood, New Jersey.
brazen
"Geopelia" <phil...@xtra.co.nz> wrote in message
news:h34jh9$i67$1...@news.eternal-september.org...
Yes, Justin, give people *real* info about what is not your product (and
what is not!) and people respect that.
Gay
brazen
"A _L_ P" <hay.he...@gmail.com> wrote in message
news:h34kkf$o02$1...@news.eternal-september.org...
myself.
There are some Aussie peanut butter makers that do no sugar versions, very
nice too. But they are thin on the ground.
brazen
"WorkHard" <w...@workhard.org> wrote in message
news:472dnd-PIK10lMjX...@giganews.com...
> Thank you for taking time to contact us regarding our New Look
> products.
apparently they are going to write a letter to me... more of the same no
doubt
Gay
WorkHard
> On , , Thu, 9 Jul 2009 13:08:47 +1200, Re: Cadbury response,
>>>> Thank you for taking time to contact us regarding our New
>>>> Look
>>>> products.
>>>> quality
>>>> products they
>>>> enjoy and trust.
>>>>
>>>> As you can tell, we have made some changes to Cadbury Dairy
>>>> Milk
>>>> milk
>>>> chocolate. To date, we have found that the majority of
>>>> consumers
>>>> like the
>>>> changes we have made, however, like any change, it is clear
>>>> that
>>>> there are
>>>> some people who prefer the previous version.
>>>>
>>>
>>>
>>> Translation: Consumer research (ie the people we pay a
>>> fortune
>>> to to
>>> test it on their three friends) say buyers like it soft and
>>> we
>>> want to
>>> save money by replacing good ingredients with cheap-ass ones.
>>> If
>>> people want it soft they can stick it in their pockets or
>>> show
>>> it a
>>> picture of Helen Clark.
>>
>> I thought most people kept their chocolate in the fridge.
>
> That wouod keep the rats off it at your place.
You especially.
Nicolaas Hawkins
<mister....@gmail.com> wrote in
<news:20uc55d05meq7du86...@4ax.com>:
> On , , Fri, 10 Jul 2009 08:43:19 +1200, Re: Cadbury response, Nicolaas Hawkins
> <grump...@t.large> wrote:
>
>>On Fri, 10 Jul 2009 00:32:43 +1200, "Dwarf Disguise, was Mister Scooter"
>><mister....@gmail.com> wrote in
>><news:8qob55pq04k577hc5...@4ax.com>:
>>
>>> On , , Thu, 9 Jul 2009 21:43:01 +1200, Re: Cadbury response, Nicolaas Hawkins
>>> <grump...@t.large> wrote:
>>>
>>>>On 9 Jul 2009 08:53:42 GMT, Gordon <gor...@clear.net.nz> wrote in
>>>><news:7blpgkF...@mid.individual.net>:
>>>>
>>>>> On 2009-07-08, WorkHard <w...@workhard.org> wrote:
>>>>>
>>>>>> Thank you for taking time to contact us regarding our New Look
>>>>>> products.
>>>>>
>>>>> Let us not forget the New Improved Coke, the real thing after all it was
>>>>
>>>>In a pig's bum it was the "real thing"!
>>>>
>>>>> Can not buy it any more.
>>>>
>>>>Small mercies.
>>>>
>>>>
>>>>What I would dearly love to be able to get is Coke of the same formulation
>>>>as we bought as kids 55 years ago (in glass bottles at 6d a bottle, refund
>>>>on empty bottles 2d) .
>>>>
>>>>Now that WAS the "Real Thing"!
>>>>WONDERFUL stuff!
>>>>Put lead in your pencil, whether you had a pencil or not!
>>>
>>> Whether you had someone to write to or even had any paper to write on!
>>
>>Too true. You remember too, huh?
>
> Vaguely, through the swirling mists of time...
Yeah. Those mists seem to have great turbidity, sadly.
--
- Nicolaas
Nicolaas Hawkins
wrote in <news:h35v3f$fss$1...@news.eternal-september.org>:
There is no Bin Inn anywhere near where I live.
> though I think their nuts may be chinese.
Bin Inn is run by Chineses?
(If their nuts are Chinese, then they must be, also) :)
> [...]
--
- Nicolaas
... I'll get my hat and coat ...
EMB
> The original recipe was said to contain coca leaf. But in any case the
> amount would have been miniscule anyway. The main ingredients in coke
> is water, sugar, caramel and caffeine. Interestingly though, sprite
> contains much more caffeine that coke, even more than coffee I think.
Zero caffeine in Sprite, and AFAIK that has always been the case.
Mountain Dew is what you're thinking of.
WorkHard
> On , , Fri, 10 Jul 2009 13:31:19 +1200, Re: Cadbury response,
chocolate? Because you are a thief, a liar and are a filthy
stinking rat that eats chocolate. That's why.
Squiggle
NZ Mountain Dew has 14mg/100ml according to the bottle in front of me
(different markets get different amounts, its 0 in canada),regular coke
is 9.7, and diet coke 12.8mg/100ml according to coke.co.nz, and of
course coffee varies a lot depending on how it is made. About 100mg/cup
is one figure i have seen. So about 50mg/100ml for a 200ml cup of coffee.
Energy drinks are limited by law to 32mg/100ml if sold as formulated
caffeinated beverages.
brazen
"Nicolaas Hawkins" <grump...@t.large> wrote in message
Nicolaas Hawkins
wrote in <news:h38gpd$rs6$1...@news.eternal-september.org>:
Whooooooo, meeeeee?
<innocent look>
--
- Nicolaas
...I keep telling them I'm sweet and innocent - why won't anyone believe me?