Withno vested interest in the real estate industry, the author has the autonomy to cover property topics that matter to homebuyers and investors. This book is a neutral and unbiased sharing of what she saw the industry players, including the developers, agents, banks, analysts, media and government, actually doing in the market.
Vina Ip is a property enthusiast. She bought her first condominium unit for rent in 2002. In the next four and a half years, she built up a property portfolio of five private homes. By 2008, its total value had more than doubled. After holding them for five to eight years, she sold four of them, realizing a net profit of 80 to 120 percent and an average annualized return of 10.8 percent.
Vina started her personal blog PropertySoul.com in August 2010 to share her property views and experiences with fellow homebuyers and property investors. Over the years, her blog, Facebook page and Youtube channel have attracted a regular group of followers.
In mid-2014, Vina founded Property Club Singapore to provide a neutral platform for the learning and networking of like-minded private property buyers, investors and owners. Workshops, talks and networking sessions are organised regularly for club members.
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Today I wanted to focus the marketing aspects of an AirBnb Short Term Rental because I know many of you scratch your head with your unique businesses and wonder how the heck do I market and get clients for my services/experiences. This is going to be a great breakdown!
Identify your client - I began speaking to other friends who are experienced at managing AirBnb properties. A few things they said stood out isWHOthey want to attract a certain type of person. They generally want to avoid large groups of young people throwing parties and being loud. So they told me the secret is to knowWHOyou want to attract. For example,they want to attract 40-60 year old women in groups of 2-4 who want a quiet weekend or a responsible family or two who want to have a relaxing weekend together.
Only seconds away from the Sandy River! Relax with your tea or coffee on the deck and listen to the birds. Enjoy walking along the river or head out for a hike. In winter, skiing is less than 30 minutes away. In the fall, head out for a hike and soak in the hot tub. Grill on the deck or cook in the well-stocked kitchen. Enjoy the hot tub and watch the Sandy River. Cozy up by the fireplace and fall asleep to the soothing sounds of the river.
Pricing - When the previous property rental management priced rental stays, the had very low numbers, which attracted different clients than the ideal clients above. Pricing is so psychological and vital to have it be in the sweet spot. The ideal client for this AirBnb is a gathering of folks who want a relaxing time together.
3) Focus on specialty - this home has over 50 Board games and a large table to play on. One idea could be to share this AirBnb listing with board gaming groups, board gaming stores and communities that are looking for a home to share with friends and do a board gaming weekend.
As the International Alliance of Theatrical Stage Employees (IATSE), we are 170,000+ behind the scenes entertainment workers strong, working in live events, motion picture and television production, broadcast, trade shows, and more throughout the US and Canada.
Emergency financial assistance is available for people who are unable to pay their immediate basic living expenses (housing, food, utility bills or health care) due to the ongoing work stoppages in the film and tv industry.
Union membership is fundamentally tied to civic duty and the democratic process of voting. As this decision and others have shown, elections have consequences that directly impact entertainment workers and our families. Discover the IATSE Voter Toolkit ?
Behind the Scenes,
or,Thirty years a Slave, and
Four Years in the White House:
Electronic Edition.Elizabeth Keckley, ca. 1818-1907 Funding from the NationalEndowment for the Humanities
supported the electronic publication of this title.Text scanned (OCR) byBethany Ronnberg
Images scanned byBethany Ronnberg
Text encoded by Carlene Hempel and Natalia Smith
First edition, 1999
ca. 600K
Academic Affairs Library, UNC-Chapel Hill
University of North Carolina at Chapel Hill,
1999.
The electronic editionis a part of the UNC-CHdigitization project, Documenting the AmericanSouth, Beginnings to 1920.
The publisher'sadvertisements following p. 371 have been scanned as images.
Ornaments and ruledlines have been omitted.
Any hyphens occurringin line breaks have been removed, and the trailing part of a word has been joined to the preceding line.
All quotation marks,em dashes and ampersand have been transcribed asentity references.
All double right andleft quotation marks are encoded as " and "respectively.
All single right andleft quotation marks are encoded as ' and ' respectively.
All em dashes areencoded as --
Indentation in lines has not been preserved.
Running titles havenot been preserved.
Spell-check andverification made against printed text using Author/Editor (SoftQuad) and Microsoft Word spell check programs.
Page ixCONTENTS.Preface . . . . . 11CHAPTER I.
Where I was born . . . . . 17CHAPTER II.
Girlhood and its Sorrows . . . . . 31CHAPTER III.
How I gained my Freedom . . . . . 43CHAPTER IV.
In the Family of Senator Jefferson Davis . . . . . 63CHAPTER V.
My Introduction to Mrs. Lincoln . . . . . 76CHAPTER VI.
Willie Lincoln's Death-bed . . . . . 91CHAPTER VII.
Washington in 1862-3 . . . . . 111 Page xCHAPTER VIII.
Candid Opinions . . . . . 127CHAPTER IX.
Behind the Scenes . . . . . 139CHAPTER X.
The Second Inauguration . . . . . 156CHAPTER XI.
The Assassination of President Lincoln . . . . . 178CHAPTER XII.
Mrs. Lincoln leaves the White House . . . . . 201CHAPTER XIII.
The Origin of the Rivalry between Mr. Douglas and Mr. Lincoln . . . . . 228CHAPTER XIV.
Old Friends . . . . . 238CHAPTER XV.
The Secret History of Mrs. Lincoln's Wardrobe in NewYork . . . . . 267Appendix--Letters from Mrs. Lincoln to Mrs. Keckley . . . . . 332 Page xiPREFACE. I HAVE often been asked to write my life, as those whoknow me know that it has been an eventful one. At last Ihave acceded to the importunities of my friends, andhave hastily sketched some of the striking incidentsthat go to make up my history. My life, so full ofromance, may sound like a dream to the matter-of-factreader, nevertheless everything I have written is strictlytrue; much has been omitted, but nothing has beenexaggerated. In writing as I have done, I am wellaware that I have invited criticism; but before the criticjudges harshly, let my explanation be carefully readand weighed. If I have portrayed the dark side ofslavery, I also have painted the bright side. The goodthat I have said of human servitude should be throwninto the scales with the evil that I have said of it. Ihave kind, true-hearted friends in the South as well as in theNorth, and I would not wound those Southern Page xiifriends by sweeping condemnation, simply because I wasonce a slave. They were not so much responsible for thecurse under which I was born, as the God of nature and thefathers who framed the Constitution for the United States.The law descended to them, and it was but natural that theyshould recognize it, since it manifestly was their interest todo so. And yet a wrong was inflicted upon me; a cruelcustom deprived me of my liberty, and since I was robbed ofmy dearest right, I would not have been human had I notrebelled against the robbery. God rules the Universe. I was afeeble instrument in His hands, and through me and theenslaved millions of my race, one of the problems wassolved that belongs to the great problem of human destiny;and the solution was developed so gradually that there wasno great convulsion of the harmonies of natural laws. Asolemn truth was thrown to the surface, and what is betterstill, it was recognized as a truth by those who give force tomoral laws. An act may be wrong, but unless the rulingpower recognizes the wrong, it is useless to hope for acorrection of it. Principles may be right, but they are notestablished within an hour. The masses are slow to reason,and each principle, to acquire moral force, must come to usfrom the fire of the crucible; the fire may inflict unjustpunishment, but then it purifies and renders stronger theprinciple, not in itself, but in the eyes of those who arrogatejudgment to themselves. When the war of the Revolutionestablished the independence of the Page xiiiAmerican colonies, an evil was perpetuated, slavery wasmore firmly established; and since the evil had been planted,it must pass through certain stages before it could beeradicated. In fact, we give but little thought to the plant ofevil until it grows to such monstrous proportions that itovershadows important interests; then the efforts todestroy it become earnest. As one of the victims of slavery Idrank of the bitter water; but then, since destiny willed itso, and since I aided in bringing a solemn truth to the surfaceas a truth, perhaps I have no right to complain. Here, as inall things pertaining to life, I can afford to be charitable.
It may be charged that I have written too freely on somequestions, especially in regard to Mrs. Lincoln. I do notthink so; at least I have been prompted by the purestmotive. Mrs. Lincoln, by her own acts, forced herself intonotoriety. She stepped beyond the formal lines which hedgeabout a private life, and invited public criticism. The peoplehave judged her harshly, and no woman was ever moretraduced in the public prints of the country. The peopleknew nothing of the secret history of her transactions,therefore they judged her by what was thrown to thesurface. For an act may be wrong judged purely by itself,but when the motive that prompted the act is understood, itis construed differently. I lay it down as an axiom, that onlythat is criminal in the sight of God where crime is meditated.Mrs. Lincoln may have been imprudent, but since her Page xivintentions were good, she should be judged more kindlythan she has been. But the world do not know what herintentions were; they have only been made acquainted withher acts without knowing what feeling guided her actions. Ifthe world are to judge her as I have judged her, they must beintroduced to the secret history of her transactions. The veilof mystery must be drawn aside; the origin of a fact mustbe brought to light with the naked fact itself. If I havebetrayed confidence in anything I have published, it hasbeen to place Mrs. Lincoln in a better light before the world.A breach of trust--if breach it can be called--of this kind isalways excusable. My own character, as well as thecharacter of Mrs. Lincoln, is at stake, since I have beenintimately associated with that lady in the most eventfulperiods of her life. I have been her confidante, and if evilcharges are laid at her door, they also must be laid at mine,since I have been a party to all her movements. To defendmyself I must defend the lady that I have served. The worldhave judged Mrs. Lincoln by the facts which float upon thesurface, and through her have partially judged me, and theonly way to convince them that wrong was not meditated isto explain the motives that actuated us. I have writtennothing that can place Mrs. Lincoln in a worse light beforethe world than the light in which she now stands, thereforethe secret history that I publish can do her no harm. I haveexcluded everything of a personal character from her letters;the extracts introduced only Page xvrefer to public men, and are such as to throw light upon herunfortunate adventure in New York. These letters were notwritten for publication, for which reason they are all themore valuable; they are the frank overflowings of the heart,the outcropping of impulse, the key to genuine motives.They prove the motive to have been pure, and if they shallhelp to stifle the voice of calumny, I am content. I do notforget, before the public journals vilified Mrs. Lincoln, thatladies who moved in the Washington circle in which shemoved, freely canvassed her character among themselves.They gloated over many a tale of scandal that grew out ofgossip in their own circle. If these ladies, could sayeverything bad of the wife of the President, why should Inot be permitted to lay her secret history bare, especiallywhen that history plainly shows that her life, like all lives,has its good side as well as its bad side! None of us areperfect, for which reason we should heed the voice ofcharity when it whispers in our ears, "Do not magnify theimperfections of others." Had Mrs. Lincoln's acts neverbecome public property, I should not have published to theworld the secret chapters of her life. I am not the specialchampion of the widow of our lamented President; thereader of the pages which follow will discover that I havewritten with the utmost frankness in regard to her--haveexposed her faults as well as given her credit for honestmotives. I wish the world to judge her as she is, free fromthe exaggerations of praise or scandal, since Page xviI have been associated with her in so many thingsthat have provoked hostile criticism; and the judgmentthat the world may pass upon her, I flatter myself, willpresent my own actions in a better light.
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