NORTON SCIENTIFIC REVIEWS - AVOIDING ONLINE SCAMS

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May 14, 2012, 9:42:57 PM5/14/12
to Norton Scientific Journal
http://nortonscientific.multiply.com/notes/item/18

It's Scam Awareness Week, and David Hall has some tips to keep you
safe online.
Phishing is essentially an online scam, and phishers are nothing more
than tech-savvy con artists.
Online scams constantly evolve to reflect popular events in the news.
They're successful is because a scam is not about physically attacking
a computer, rather fooling the user into clicking on a poisoned link.
They use spam, malicious websites, email messages and instant messages
to trick people into divulging sensitive information, such as bank and
credit card accounts.
According to the latest Norton Cybercrime Report, more than 868,206
New Zealanders fell victim to cybercrime in 2010, suffering $288.2
million in direct financial losses.
Phishers may use email to request personal information and direct
recipients to respond through malicious websites.
Look out for phishers using emotional language, scare tactics or
urgent requests to entice recipients to respond.
Phishing sites can look remarkably legitimate, because they tend to
use the copyrighted images from legitimate sites.
Be on the lookout for requests for confidential information via email
or instant message.
Remember that fraudulent messages are often not personalised and
poorly written.
Lastly, think about any offer, any advertisement, any email, and
website before you act on any request. If it looks too good to be
true, it probably is.
Norton has several free and premium products that can help protect
against online scams.
Norton Mobile Security Lite protects your mobile device against loss,
theft and malware. Safeguard against malicious URLs by scanning your
Facebook feed using Norton Safe Web, which protects your friends by
advising them of malicious links.
The Norton Snap QR Code Reader protects your mobile device from online
threats by warning you of dangerous QR codes and blocking unsafe
websites before they load on your device.
Norton Identity Safe gives you secure access to your website logins,
credit card details and secure notes if you're using a computer at an
internet cafe or hotel business centre.
Not all antivirus programs are equipped to handle scams, because they
only look to protect against intrusive attacks such as viruses. A
security program such as Norton One and Norton 360 Version 6 will
block or warn you about spam emails and protect you on the web by
alerting you if you have stumbled on to a fraudulent or phishing
website.
David Hall is Symantec's North Asia product manager.
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