Just kidding.
I wasn’t actually allowed behind the scenes at the Bill & Melinda Gates Foundation’s recent meeting in Seattle entitled “Strategic Media Partnerships.”
The Gates Foundation funds a lot of media – more than $25 million in media grants for 2012 (but still less than 1% of the budget).
I’m media but I wasn’t invited. I asked if I could come and report on it, but was told the meeting was off the record. Those attending included representatives from the New York Times, NPR, the Guardian, NBC, Seattle Times and a number of other news organizations, non-profit groups and foundations. Not all were grant recipients, or partners. Some just came to consult.
Spoiler alert: Nothing sinister happened. But there’s still a story here.
The public doesn’t see much coverage of the media’s collaboration with the Gates Foundation. Yet it’s substantial, influential and, despite the media’s distaste for reporting on itself, I feel compelled. So here’s my news analysis….
I should note that because I have no editor or talent for personal restraint, I intend to expand my analysis to the broader issue of the Gates Foundation’s multiple ‘messaging’ avenues for influencing the public narrative. Media and messaging.
More personal disclosure: I think it’s a good thing the Gates Foundation has decided to shore up the crumbling media business. Somebody has to pay for journalism and chances are you, yeah you, don’t pay your fair share. The full-page ads for women’s underwear, tires and the latest gizmos just don’t cut it anymore. NPR’s new global health beat is partially paid for by Gates. The Guardian’s Global Development page is as well. Click on the link for the rest.