Microsoft buys Skype for $8.5 billion, so now what?
rahul malge
After months of speculation about who would buy it, Skype finally has a new home. Microsoft swooped in at the last minute and nabbed Skype for $8.5 billion in cash, the largest acquisition Microsoft has ever done.
A lot of people are concerned about the future of Skype at this point
since Skype has always embodied the grassroots ethos of the Internet by
allowing users to do free voice and video calls to anyone on the planet
using its peer-to-peer protocol and software. Now, Skype is owned by one of the world’s largest corporations, which we’d think would want to use it to draw more money out of the half billion Skype users around the
world.
Microsoft CEO Steve Ballmer and Skype CEO Tony Bates shake hands. Photo credit: Harry McCracken | Technologizer
While Microsoft has rocky history with acquisitions, I don’t think we should be too concerned about the company destroying
Skype or changing it from a free service to a paid service, and I’ll
explain why.
First and foremost, Microsoft knows that it bought a consumer service
that is loved by the public, and a most of Skype’s value is based on the huge number of users it has. Turning Skype into a paid service would
immediately shrink the user base and decrease the value of the property. That’s the business reality of the situation.
Second, Microsoft plans to make Skype an independent business unit within the company, with Skype CEO Tony Bates as the head of the
division. That’s a good sign that Microsoft plans to invest in Skype, do a lot more with it than just the stuff we’ve seen so far, and turn it
into a larger platform rather than just a voice and video service. For
more on that, let’s take a quick look at what the chiefs had to say
about the deal:
Microsoft CEO Steve Ballmer said, “Skype is a phenomenal service that is loved by millions of people around the world. Together we will create
the future of real-time communications so people can easily stay
connected to family, friends, clients and colleagues anywhere in the
world.”
Skype CEO Bates said, “Microsoft and Skype share the vision of bringing
software innovation and products to our customers. Together, we will be
able to accelerate Skype’s plans to extend our global community and
introduce new ways for everyone to communicate and collaborate.”
That definitely sounds like there are already plans for growing and
expanding Skype, which has been languishing for years with minimal new
features and product development. With Microsoft’s resources behind it,
there’s the potential that Skype could be unleashed to start innovating
again.
In terms of Skype remaining free, remember that Microsoft has been
running its Messenger for years (under various names such as Windows
Live Messenger and MSN Messenger) as a free service. The big question
there will be whether Microsoft converts Messenger to Skype to turn it
into an even larger pool of users to compete more effectively against
Yahoo Messenger and GoogleTalk.
The other big question is about Skype’s multiplatform support. Skype has traditionally released the newest features and updates for Windows
first, but has also maintained versions of its client for Mac and Linux, which eventually get the latest features after a few months lag time.
In its official release about the acquisition, the company stated,
“Microsoft will continue to invest in and support Skype clients on
non-Microsoft platforms.” However, I’d expect Microsoft to continue the
Windows-first tradition and not unify the development of the three
clients (which we might have gotten if Google had bought Skype).
Bottom line
Microsoft is likely to keep the status quo with Skype’s current consumer service, with only minimal changes. Meanwhile, on the high end,
Microsoft will work on building a business communications platform with
Skype by making it a corporate unified communications platform that is
tightly integrated across Microsoft’s business software, servers, and
services.
At the Skype press conference, Ballmer said, “We dream about experiences that are not limited by distance or device.”
Think of being able to securely IM a document directly from Microsoft
Office to a Skype user on the other side of the world on a smartphone,
or being able to use your Skype client to dial into a corporate
telepresence system when you’re on the road. Those are types of things
Skype has been capable of for years but hasn’t delivered on, and I
expect we’ll see Microsoft focus on those opportunities.
Thanks & regards,
Rahul