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Mobile Customer Satisfation survey
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abdull...@gmail.com
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Jul 18, 2013, 6:17:20 AM
7/18/13
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Please help me in establishing a report on Customer churn reasons and how we can control it.
If you have trouble viewing or submitting this form, you can fill it out online:
https://docs.google.com/forms/d/1DWLCSqJmL2nn7HEZTeGPwPqoLhGFNXw4CseQ6gyOzfw/viewform
Customer Satisfation survey
Please indicate your gender: *
*
Male/Female
Male
Female
Please indicate your cell phone connection type
*
postpaid/pre-paid
Post Paid
Pre Paid
City
*
Your current city name
Please indicate your Age: *
*
years
Less than 15
15~25
26~35
35~50
Above 50
Have you changed your mobile service provider in the past 1 year? Switched sims e.g from Telenor to Mobilink
*
Yes or No
Yes
No
How many SIM Cards do you own?
*
1
2
3
4
above 5
If you have ever or if you would ever switch your mobile service provider, please indicate the reason why you would do so?
*
Better competitor pricing
Attractive competitor branding and marketing
Poor network quality and coverage
Social Groups (network changed by friends and family)
Poor customer services
Better value added services
How important is a helpful customer care agent in your decision of staying with your service provider?
*
* 1 being the least important and 5 being the most important
1
2
3
4
5
What do you like most about your current service provider?
*
reason
Low Price
Network Coverage
Value added service
Brand Image
Customer care service
Friend and Family
What do you like the least about your current service provider?
*
reason
Low Price
Network Coverage
Value added service
Brand Image
Customer care service
Friend and Family
Do you intend to switch SIMs in the near future ?
*
* 1 being the least important and 5 being the most important
1
2
3
4
5
A good service provider is the one with the cheapest rates available
*
* 1 being the least important and 5 being the most important
1
2
3
4
5
I would much rather try a call again in case I am unable to make calls, rather than pay higher price for better call connectivity
*
* 1 being the least important and 5 being the most important
1
2
3
4
5
I chose my service provider because it offers the best coverage and quality
*
* 1 being the least important and 5 being the most important
1
2
3
4
5
I use my phone mostly during times when the call rates are less
*
* 1 being the least important and 5 being the most important
1
2
3
4
5
My service providers' advertising appeals to me
*
* 1 being the least important and 5 being the most important
1
2
3
4
5
My service provider provides me the widest range of value added services * Calls, SMS bundles, Internet buckets, MMS, ring back tones, incoming call screening, GPRS etc
*
* 1 being the least important and 5 being the most important
1
2
3
4
5
I relate with my service provider's brand ambassador
*
* 1 being the least important and 5 being the most important
1
2
3
4
5
I am happy with the service provider because of its network coverage
*
* 1 being the least important and 5 being the most important
1
2
3
4
5
The customer care services are helpful and supportive in handling queries
*
* 1 being the least important and 5 being the most important
1
2
3
4
5
I am happy with the clarity of voice and signals on my service provider
*
* 1 being the least important and 5 being the most important
1
2
3
4
5
I am happy with the clarity of voice and signals on my service provider
*
* 1 being the least important and 5 being the most important
1
2
3
4
5
My network keeps its promises
*
* 1 being the least important and 5 being the most important
1
2
3
4
5
i chose my network for its simple billing and charging
*
* 1 being the least important and 5 being the most important
1
2
3
4
5
My average monthly mobile usage in terms of rupees is
*
Pkr
less than 200
200~500
500~1000
above 1000
Which Mobile company you prefer?
*
Mobilink
Telenor
warid
Ufone
Zong
Why you like Mobilink?
*
Price
Good brand
Network Quality
Ease of use
Good payment options
No other option available
Why you want to left Mobilink connection?
*
High Price
Bad brand image
low Network Quality
Difficult to use
poor financial services
Due to friend and family
If you want to leave Mobilink connection, which company is your next choice?
*
Company
Telenor
warid
Ufone
Zong
If you want to leave Mobilink connection, which company is your next choice?
Service provider
Option 1
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