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Social Media Landscape in Pakistan - Survey
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imi...@gmail.com
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Jan 31, 2013, 3:08:52 AM
1/31/13
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If you have trouble viewing or submitting this form, you can fill it out online:
https://docs.google.com/spreadsheet/viewform?fromEmail=true&formkey=dHU4bTJ0T09YSXJPdjN6SzV6c0JUWFE6MQ
Social Media Landscape in Pakistan - Survey
How familiar are you with the term Social Media?
Very
Quite
Somewhat
Not very
Not at all
How familiar are you with the following Social Media Tools and terms?
Very
Quite
Somewhat
Not very
Not at all
Online Forum
Blogs
Microblogs
Wiki
RSS
Social Network
Websites
Do you use any of the available social media platforms/tools? Which ones?
Facebook
LinkedIn
Twitter
Youtube
Orkut
Blogger or other blog site
Flikr
Instagram
Other
How active are you on social media?
Constantly logged on
Several times a day
Once a day
Once a week
Less than once a week
Do you follow certain companies/products online?
Yes
No
Do you make buying choices based on online feedback/reviews/product pages?
Yes
No
Which tools are currently being used in your organization or plan to use in the next 12 months or so?
Used
Online Forum
Blogs
Microblogs
Wiki
RSS
Social Network
Websites
Duration of usage of these tools or services?
less than a year
1 to 2 years
more than 2 years
Are you aware of other local companies and brands presence online?
Yes
No
Do you follow activities from (any) companies, organizations or brands online?
Yes
No
To some extent
What in your opinion is driving brands/companies to adopt social media as a platform?
potential customers
feedback for products/services
customer insight
sales
customer care and satisfaction
In your opinion why would a company not pursue a social media presence?
risk to the brand
unproved results for online presence
negative or no impact on productivity
lack of technological expertise
lack of vision/strategy
Do you see growth in online usage of socail media in Pakistan in the coming years?
Yes
No
Is it going to effect the way companies manage their online presence?
Yes
No
In your opinion is social media presence more suitable/beneficial for small businesses compared to large enterprises?
Yes
No
Same for both
Are you concerned about privacy policy of the online social platforms?
Yes
No
Not Sure
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