Free Online Digital Marketing Certificate From Google.
Adams R. Young
For those who never got the chance to attend the Ajira Digital workshop, they can try this instead. It's a lot more informative from a global scale point of view. You get to learn about digital marketing from the experts themselves : Google. At the end of the course you receive an esteemed Google certificate, inclusive with every piece of knowledge you would ever need to start a business online and make a living out of it.
It's a 23 unit course based on specific skills like:
- Search engines.
- Search engine optimization.
- Search engine marketing.
- Social media marketing tools.
- Social media management tools.
- Social media monitoring tools.
- Google AdSense and AdWords.
- Google web mastering tools.
- Email marketing.
- Web analytics tools.
- Web monetization.
- Social media analytics tools.
- Google business registration.
- etc.
Long story short, it covers all the major components of digital marketing from a beginners level to an advanced level. The course is free. You could either learn by watching tutorial videos or read the course's transcripts. At the end of each unit, you take an assessment test or quiz that leads up to the main exam. Don't worry, the questions have multiple choices just like primary school. P.S. Whenever you answer a question wrong, you can retake the test over and over again till you get it right. The important thing is that you get to acquire some knowledge at the end of it, instead of just an empty certificate.
The great thing about it is that you do all of this online and the learning is based on your timetable. You can start anytime and continue or even finish it at anytime too. So, try it out, I know I have. It really meets up to its expectations.
Kibibi Khamis
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Mombasa Tech Community
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