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Fwd: SAP targets Salesforce on CRM: What's aspiration vs. reality?
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Apr 29, 2018, 9:43:58 PM4/29/18
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-------- Forwarded Message --------
| Subject: | SAP targets Salesforce on CRM: What's aspiration vs. reality? |
|---|---|
| Date: | Thu, 26 Apr 2018 13:08:06 +0000 |
| From: | Latest topics for ZDNet in Oracle <> |
"We want CRM," says SAP CEO Bill McDermott. SAP's chief has some valid points and perhaps CRM needs reinvention. The question is whether SAP has the next-gen CRM approach or is it a robotics process automation player.
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