On Wednesday 21st November AIMIA and AIIA, in conjunction with AdelaideNow, will host a competition to anoint Adelaide's finest cross-discipline digital specialists. Presented with a brief from a CBD retail precinct, our intrepid teams will work against the clock to provide the best digital marketing solution to address concerns raised by Retailers. This isn't an unlimited budget Cannes competition piece - this is real digital specialists creating real implementable solutions for the Adelaide market. Guest Speaking at the event, to give you an insight into Retail locally, nationally and internationally, will be Andrea Przybylski from Deloitte. Drawing talent from strategic, creative and technical disciplines, it will be a showpiece of innovation and integration. Teams will work through the afternoon to develop their strategy and pitch, before being judged by a panel of Adelaide's most accomplished digital minds in front of a live audience. This third annual Makeover also launches a new competition to be run by AIIA to find and pilot a digital solution for the Client early next year – so make sure you register to keep in the know! We invite you to register for the opportunity to be a competitor. Registration can be from individuals or teams of up to 4 people. Individuals will be allocated to teams on the day. Register early - shortly before the Makeover you will receive information on who our Mystery CBD retail client is. Make sure you register to find out more – and have time to do some initial research! |