[READ Free EPUB] The Influencer Code: The Insider's Guide to Becoming an Online Success by Amanda Russell Textbook

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Book Synopsis : The Influencer Code is the essential reference for any company who wants to leverage the power of influencers to elevate their brand and grow their business.From Fortune 500s to local fitness studios, whether you are selling financial services or donuts, reaching today's consumers is more complicated than ever. More and more marketers are reaching out to people who consider themselves "influencers"--those people who have a big (and, more importantly, loyal) audience ready to hear what they have to say about anything. This includes not only celebrities and social media stars, but any channel that has the power to facilitate the desired behavior from the intended audience.But while "Influencer Marketing" is one of the biggest buzz terms of the decade, it couldn't be more misunderstood. Written by an accomplished entrepreneur, professor, and award-winning YouTube star,
The Influencer Code
breaks down the biggest myths that brands are getting wrong and shows you how to get it right .

 

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