I've wrestled with this issue for years, i.e. focus on one business
vs. multiple streams.
There are people on both sides of this argument and I've listened to
both. The unanswered question is, which side is right.
In searching the topic "multiple online income streams" at Google, I
found so many differing opinions and commentary that the only
conclusion that I can draw from it is that the issue remains "up in
the air". It's a toss up as to who is right and who is wrong.
I think it's an issues that varies from individual to individual.
One point that did occur to me that I will share here is how some
people who are against the idea of working with anyone who does have
multiple income streams is how they are not opposed to working with
someone who has a job and an online opportunity.
This poses an interesting idea, i.e. how can it be ok to work with
such a person but not work with someone who has no job but two income
streams? Especially if this latter person is making more money that
the job-opportunity person?
One other trend that is visible that also tends to dispell the notion
against working with a multiple stream income person is that most
wealthy people have multiple income streams.
Yet, despite these two issues, and many others found in my online
search, there still exists a strong emotional opinion against working
with someone who has more than one business interest. To me, this just
seems to prove the observation I've had over the years that many
people don't know that emotion has little place at the business table.
For years, I have worked more than one business at a time, sort of.
Maybe it's my justification, but I try to stay away from things that
will conflict with other interests. Basically, I try to follow the
analogy that tries to modify the sage wisdom that says "don't chase
more than one rabbit for you'll catch neither one".
I agree with that advice, but what I try to do is chase multiple
rabbits, but only if they are all on the same trail. If I can keep
them running in front of me, all in one line, then I'm ok with that.
For example, in promoting my main business, I use an AutoResponder,
but not just any one. The one I use also pays me to promote it as
shown here
http://www.trafficwave.net/members/grossintl/affiliate.html.
The owners have a history of networking experience themselves and thus
understand there are people like me who will respond to financial
incentives. I've used it since lat 2009 and have grown to love it.
One reason I like it is because it doesn't cost me anything to use it
now and another is the fact that it makes me a nice monthly income,
too.
This is what I mean by chasing more than one rabbit but keeping them
all on the same trail, in front of me.
Another example is that I use an online greeting card service to both
promote my businesses and for personal reasons, too. In fact, you can
visit there and try it out yourself on my dime. I have it setup so
that you can try it yourself to see if you like it. That's available
at
www.CardsSentByMail.com
There are other examples, but I think you get the idea. Chasing
multiple businesses yet focused on one, and it's worked for me for
years now. But, I do get the occasional comment that "I won't work
with someone who isn't focused on one business".
All I can tell them is that I understand thinking with their emotional
side of their brain. As for me, I'm using my business head and I am
not about to try to convince them otherwise.
I hope you'll weigh in with any comments yourself on this issue. I
don't think it's goind away anytime soon, do you?
Kurt