Here's a related article with logical assessment, published 18 hours ago:
o These days, Apple is content to follow trends, not set them
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https://www.engadget.com/2019/09/11/apple-iphone-camera-once-great-now-late/>
"The company is letting others take risks and innovate in its place,
particularly when it comes to photography..."
All verbatim quotes...
"Take, for example, the new Deep Fusion computational photography
feature that Phil Schiller described as "way cool." It's an
image-processing system that taps the A13 Bionic's neural engine and uses
machine learning. According to Apple, this system will "do pixel-by-pixel
processing of photos, optimizing for texture, details and noise in every
part of the photo." Deep Fusion will be available later this fall, so we
don't know yet how effective it might be. Apple did show sample shots of
its Night Mode tool that will improve low-light photography, and those
results looked impressive."
"That latter feature is the most obvious example of Apple's attempts
to outdo its competitors. If you recall, Google's Night Sight launched last
November and made it possible to take relatively clear photos in near-total
darkness. And Google wasn't even the first to try this: It was just the
most effective. Huawei, LG and Samsung have all offered their own take on
the feature in previous flagship phones to varying degrees of success.
Apple's Night mode promises to do pretty much the same, though how well it
works remains to be seen."
"Nowadays, though, Apple is seen as lagging behind Samsung, Huawei and
even LG in picking up on trends, not to mention setting them. On the
hardware front, Apple belatedly jumped on the ultrawide-angle trend this
year. It added cameras with a 120-degree field of view to all three new
iPhones. LG was one of the earliest to test out this concept when it added
a super wide lens to the G5 in 2016."
"But in simply adding a third, ultrawide sensor, Apple isn't doing
anything that other phones aren't."