Resume # : 51277
Header : Sales / Marketing Manager
Date : June 25 1999
Name : Rick Franks
Address : 16300 Ledgemont - #1006
Dallas, Texas 75243
Country : US
Phone # : 214-770-1630 Fax # :
Email : RckDF...@aol.com
Resume
Rick D. Franks
16300 Ledgemont #1006
Dallas, Texas 75243
214.770.1630
email: RckDF...@aol.com
Objective
Enthusiastic, successful Sales Professional with extensive marketing experience
seeks full-time position with a growth-oriented company offering opportunity
for advancement. Results-oriented candidate possesses strong negotiating
skills, high creativity talents, tenacious salesmanship expertise, and the
ability to persuade and influence decision-makers to close sales.
Professional Experience
Republic Beverage, Grand Prairie, Texas:
September 1994-June 1999
Sales Representative: Managed marketing, sales, and merchandising of Bacardi,
Smirnoff, Jose' Cuervo, J&B Scotch, and 100 additional liquor brands. Serviced
over 60 retail stores in the Dallas area. Introduced new products, created
display locations and shelf positioning. Collaborated with store owners to
institute promotional and advertising layouts.
 1998 sales were $2 million. Exceeded sales goal by 80%.
Oley Distributing, Dallas, Texas:
July 1992-August 1994
Sales Representative: Marketed eight major brands of beer and serviced over 90
stores.
 Year-end sales totaled over $1 million. Consistently exceeded sales quotas
by 25% on average.
Evans Pontiac, Dallas, Texas:
May 1989-June 1992
Marketing Manager: Directed marketing and advertising for 30-year old
automobile dealership. Instilled awareness and increased automobile sales via
radio, television, and newspaper advertising. Created and implemented sales
concepts, wrote and produced all radio and television commercials. Designed
layouts of all billboard and newspaper advertising.
 Successfully increased sales from 85 units per month to over 200 in a slow
market.
Prior Professional Experience: 1976-April 1989
Acquired extensive experience in all aspects of sales, which included
advertising, real estate, and office products. The majority of the experience
was obtained with IBM.
IBM, Dallas, Texas: 1976-1982
Account Manager: Sold IBM office products and systems to client accounts that
included Dallas Morning News, Dr. Pepper, Texas Commerce Bank, Sammons
Communications, and Travelers Insurance Company.
 Named Rookie of the Year , 1976.
 Performance Leader in IBM's Marketing Class.
 Consecutively awarded the prestigious 100% Club for five years.
Education
Richland Community College: Dallas, Texas
General Studies - Marketing courses
Bryan Adams High School: Dallas, Texas
Graduate, 1974
.... end of resume ....
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