Can certmgr import a cert file via the command line??

[Kevin]

It does not seem based on the available parameters/usage
statement of certmgr.exe that this tool can import a cert
from disk.

My attempts:

CertMgr -c -add -s -r localMachine "*.pfx" -r currentUser
Personal CertMgr Succeeded

Creates a text file, Personal, which contains:
CERT

CertMgr -add -c -s -r localMachine "Server Cert
(SPOP).pfx" -r localMachine
HKEY_CURRENT_USER\Software\Microsoft\SystemCertificates\Per
sonal\Certificate
s
Error: Failed to save to the destination store
CertMgr Failed

I have been unable to find an answer from the
support.microsoft kb or forums...

Ideally, I'd also like to import the cert into IIS. The
actual context is a renewed cert, there should be a way to
automate the import of this for mass distribution......

Any help is greatly appreciated.