Peacocks Loblaw Position Statement

[Priscilla Scotland]

Although Wal-Mart is a direct competitor, Loblaw should alter its
view of their industry, and as a result, their competitors, to focus
on fresh foods and revamp their products that had been losing steam
over the last few years. Imploring a best value supply chain view
will allow Loblaw to use their different stores to serve different
customers preferences. Creating value for each brand by exploiting
the features that consumers liked about the Loblaw brands and removing
or adjusting the additional products and services offered to
neutralize the aspects consumers did not want in their grocery stores
and discount outlets. Reinforcing a fresh focus in traditional Loblaw
grocers without additional services and products, while scaling back
superstores to have superior quality and added services with selected
low pricing. Since Loblaw already owns large square footage retail
spaces, placing multiple brands in the same location can aid in
reducing wasted space and allow for more direct competition with Wal-
Mart without an imitation strategy. An imitation strategy of Wal-Mart
may never work at Loblaw since they cannot duplicate the non-unionized
workforce. Additionally, improving logistics and distribution through
strengthening strategic sourcing, relationship management by sharing
information and risks with forecasting with their suppliers, will help
to better meet consumer needs.

[snk...@yahoo.com]

Hi Peacocks,

Below is a very well written, thought out, and detailed "action plan"
that addresses the "causes" of the problems at Loblaw, but it does
not define the overall problems that need to be solved. It is hard to
understand where the rest of the paper is going to go or what you are
trying to persuade us to believe the problems with Loblaw to be
because it includes so much information. I also feel like you may have
repeated this information quite a bit in the rest of your paper
because it is really the nuts and bolts of the causes and actions?

I have no idea if we were on the right track,so take ALL of the above
with a grain of salt :)

Thanks, Shannon

On Nov 22, 6:48 pm, Priscilla Scotland <priscilla.scotl...@gmail.com>
wrote:

[rddiaperman]

Hmm, I don't really agree with what Shannon wrote as I do not think
there is too much information. Maybe a single sentence on the overall
issue for Loblaw could have been added but really not a big deal.
After reading your position a reasonable person would understand
exactly what the issue/issues were.

Mark

> > to better meet consumer needs.- Hide quoted text -
>
> - Show quoted text -

[tiffany neff]

Mark I have to agree. I understand their postition from the statement
and the thoughts of where they beleive the company needs to go, but
maybe a little to detailed.

> > - Show quoted text -- Hide quoted text -

[Amy Fassold]

I thing the statement is a good summary of what they view the problems
to be and how they are going to solve it. To Tiffany's point, it
might be a little too detailed. Good job Peacock's.

[r_nei...@yahoo.com]

I am not exactly sure how to take your comments, Shannon. I think we
did address our "position statement" and reenforced our stance within
it. The statement is on point, which leads to our action plan. What
way did you approach this case?

On Nov 22, 8:14 pm, snkl...@yahoo.com wrote:

[Emily Hackett]

I think maybe what Shannon is really going for is an abstract of the
paper, which is not what I understand the problem statement to be.
Your position statement is detailed, but the ONLY issue I saw was that
it may have been overwhelming to read as a 1st paragraph. I did not
find it overwhelming, but I would understand how some people could
have been.
I like your position statement, Peacocks.

[Priscilla Scotland]

Thanks all for the feedback. After reading the comments I realize our
position statement may seem odd outside the context of our paper... In
case anyone was curious we chose a decision case - prove and state
model for our essay so the paragraph that opened this thread was
toward the end, followed by a more precise action plan and preceded by
a critique of the options presented in the case in terms of speed,
cost, quality, and flexibility to address how Loblaw should best
increase value to the customer and lower costs to create competitive
advantage. Which as commented by others here, addresses other issues
Loblaw was facing.
Happy Turkey Day
Priscilla