hey gang

[Kyle Leavitt]

Jerret and I got together to work on stuff today, and we are thinking that based on the time and information we have, that it might be better if we just focused on Nevada Zero Fatalities and Nevada No Phone Zone. Does this work for everyone?

[Rachel Cross]

That's fine with me

Sent from my iPhone. Please excuse any autocorrect errors.

[npp...@mail.utexas.edu]

Yes I agree too. this works.

Sent via BlackBerry from T-Mobile

---

From: Kyle Leavitt <kylejl...@gmail.com>

Sender: media-manag...@googlegroups.com

Date: Sat, 26 Nov 2011 11:19:00 -0600

To: <media-manag...@googlegroups.com>

ReplyTo: media-manag...@googlegroups.com

Subject: hey gang

[Jerret Swierc]

hey,

So Kyle and I thought about how much content we have with just the two campaigns so we started looking at using a third campaign and found a lot of data on motorcycle accidents and fatalities. The motorcycle campaign is really bad (they don't have any media for it and the website is outdated). So we are back to three campaigns:
- Zero Fatalities
- No Phone Zone
- Motorcycles  http://www.nevadarider.com/

Let me know if this is problem for anyone.

-Jerret

[Rachel Cross]

ok that works. I'm going to write up my section about the campaigns this afternoon so if this changes again please let me know ASAP!! Thanks.

Rachel

--
Rachel Cross

The University of Texas

M.A. Advertising I Account Planning

703 795 2842

Rachel...@gmail.com

[Jerret Swierc]

Thanks Rachel. I think that should be the final change about campaigns.

[Rachel Cross]

Would you be able to send me the links that you guys are working off for each of the campaigns just to make sure that we are looking at the same thing? Thanks.

Rachel

[Kyle Leavitt]

http://www.zerofatalitiesnv.com/, http://www.nophonezonenv.com/, http://www.nevadarider.com/

The motorcycle one is horrible and you probably won't have much to write about it.

[Rachel Cross]

ok thanks kyle

[Kyle Leavitt]

Should we meet in the CMA or do you guys want to meet off campus?

[npp...@mail.utexas.edu]

That's fine
4pm. Right?

Sent via BlackBerry from T-Mobile

---

From: Kyle Leavitt <kylejl...@gmail.com>

Sender: media-manag...@googlegroups.com

Date: Sun, 27 Nov 2011 11:36:15 -0600

To: <media-manag...@googlegroups.com>

ReplyTo: media-manag...@googlegroups.com

Subject: Re: hey gang

[Rachel Cross]

I'd prefer to meet off campus due to parking. We're meeting at 5pm. 

Sent from my iPhone. Please excuse any autocorrect errors.

[npp...@mail.utexas.edu]

Okay that's fine. 5 at our usual starbucks?

Sent via BlackBerry from T-Mobile

---

From: Rachel Cross <rcr...@mail.utexas.edu>

Sender: media-manag...@googlegroups.com

Date: Sun, 27 Nov 2011 11:59:59 -0600

To: media-manag...@googlegroups.com<media-manag...@googlegroups.com>

[Rachel Cross]

That's fine with me.

[Kyle Leavitt]

sounds good.

[Korrie Browning]

Rachel,

You were putting the paper together to get back to me, correct? Here is my section, I apologize for the delay. I have attached 2 exhibits that go along with my section as well. Let me know if you have any problems opening them or if you need me to resize them. I know my section seems short, but I feel like it answers all of his questions. Let me know if you need me to add anything.

Also, this is only being sent to you so don't "reply all" if you are trying to reach the whole group.

-Korrie

[Rachel Cross]

Thanks korrie! Yes, I'm assembling it tonight then I will get it to you to edit and format.

Sent from my iPhone. Please excuse any autocorrect errors.

> <Screen shot 2011-11-27 at 2.01.38 PM.png>
> <Screen shot 2011-11-27 at 1.56.23 PM.png>
> <State Budget and Media Vehicles.docx>

[Korrie Browning]

I wasn't sure how you were wanting to do format when it came to footnotes, so i just put the links. Feel free to change them to match what everyone else did.

-Korrie

[Rachel Cross]

I'm not really formatting, I just compiling and making sure it's long enough. Also, I think Kyle volunteered to do the ppt so that you're not overwhelmed editing and such.

[Korrie Browning]

Ok, we'll talk about it tonight! Thank you so much!

-Korrie

[Rachel Cross]

no problem!

[Rachel Cross]

Hey Kyle and Jerret,

We can discuss this tonight as well, but we might not be able to use the motorcycles one. It's a state educational/training program not an ad campaign....

[Korrie Browning]

Hey everyone!

Let's all bring the following tonight at 5pm to starbucks (if you can't make it then make sure this is emailed no later than then).

1.) Your section with any questions for the group (either print or on your laptop or ipad)
2.) Your slides or bullet points (either written on a piece of paper, on a note on your phone, or on your laptop)
3.) Any questions that you have for the group.

Lets be as prepared as possible so that we can get this done in a timely manner and have the extra time to discuss anything new that comes up. I'm sure we all have plenty of other homework to work on.

See you all at 5!

-Korrie

[Korrie Browning]

Group-

So it's 10:25 right now. I do not have everyone's slide. I need them now. As in, get on your phone/computer/ipad and send them to me.

-Korrie

[npp...@mail.utexas.edu]

My slides aren't being included in this presentation--just in case you're waiting on mine. -Pilar

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-----Original Message-----
From: Korrie Browning <korrie....@gmail.com>
Sender: media-manag...@googlegroups.com

[Kyle Leavitt]

Problems

Zero fatalities –

• The campaign has not been as successful in urban areas as it has been in rural areas
• Motorcycle deaths have not been reduced in the last 10 years
• The campaign has a weak website and no social media presence

 No Phone Zone –

• The campaign has been ineffective because of a lack of targeting
• A weak website and no social media presence
• Limited media platforms 

[Korrie Browning]

Here are our slides. We can move them around or add another title if needed.
-Korrie