Marketing Research Course Materials
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Dr.Srinivas Rao
Mar 27, 2015, 3:52:58 AM3/27/15
to Bits, bitsm...@googlegroups.com, mbabi...@googlegroups.com, sourya sriharsha
Dear All,
Please find attached marketing research material sent by Prof. Arora.
1. A copy of the reading material "The Marketing Research Encyclopedia"
Srinivasa A. Rao, Ph.D.
Associate Professor, Management
Associate Professor, Management
Head, Department of Humanities and Social Sciences
Faculty Incharge – Centre for Entrepreneurial Leadership
Faculty Incharge – Centre for Entrepreneurial Leadership
Birla Institute of Technology & Science, Pilani
Dubai Campus, Dubai International Academic City
P. O. Box No. - 345055, Dubai, UAE
Phone: +971 4 4200700 Extn. 339
Mobile : +971 55 5259927
Fax: +971 4 4200844
Email: drsri...@dubai.bits-pilani.ac.in
www.bits-dubai.ac.ae
Dubai Campus, Dubai International Academic City
P. O. Box No. - 345055, Dubai, UAE
Phone: +971 4 4200700 Extn. 339
Mobile : +971 55 5259927
Fax: +971 4 4200844
Email: drsri...@dubai.bits-pilani.ac.in
www.bits-dubai.ac.ae
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