(Download PDF) Selling the Price Increase: The Ultimate B2B Field Guide for Raising Prices Without Losing Customers Writen By Jeb Blount

[Lucas]

Selling the Price Increase: The Ultimate B2B Field Guide for Raising Prices Without Losing Customers

By : Jeb Blount

READ BOOK NOW

 

DOWNLOAD BOOK NOW

 

Book Synopsis :

A practical guide for successfully navigating the single greatest growth and profit improvement opportunity for B2B enterprises: price increasesThe payoff for implementing price increases without losing customers is massive! Effective price increase campaigns are far more effective at boosting topline revenue and generating profits than acquiring new customers.The problem is that price increase initiatives--whether broad-based or targeted to specific accounts--strike fear and anxiety into the hearts of sales professionals and account managers who are tasked with selling them to their customers. Approaching customers with price increases sits at the tip top of the pantheon of things salespeople hate to do because they fear that raising prices will reduce sales volume or open the door to competitors.Yet when sold effectively, customers accept price increases, remain loyal, and often buy even more.In Selling the Price Increase: The Ultimate B2B Field Guide for Raising Prices Without

Book Detail :

Author : Jeb Blount

Pages : pages

Publisher :

Language :

ISBN-10 : 111989929X

ISBN-13 : 9781119899297

 

Supporting format: PDF, EPUB, Kindle, Audio, MOBI, HTML, RTF, TXT, etc.

Supporting : PC, Android, Apple, Ipad, Iphone, etc.

================*================