2 month ago Qatar Airways announced that they will change the video of safety instruction and use new way to present it, as they found too many travelers don't pay attention to safety instruction video.
The idea of safety instruction is very innovative and Barcelona stars will represent the safety instruction in very nice and funny way that will make everyone watch them. I think this is one of marketing campaign to promote their business and one way to increase the number of travelers.
do you think that this idea will make people pay attention to the safety instructions? and why?