Rethink the Cool + the Shoe
phil knight had a dream. he'd sell shoes. he'd sell dreams.
he'd get rich. he'd use sweatshops if he had to.
then along came a new shoe. plain. simple. cheap. fair.
designed for only one thing: kicking phil's ass.
the unswoosher
For years, Nike was the undisputed champion of logo culture,
its swoosh an instant symbol of global cool.
Today, Phil Knight's Nike is a fading empire, badly hurt by
years of "brand damage" as activists and culture jammers
fought back against mindfuck marketing and dirty sweatshop labor.
Now a final challenge. We take on Phil at his own game - and win.
We turn the shoes we wear into a counterbranding game. The swoosh
versus the anti-swoosh. Which side are you on?
Adbusters has been doing R&D for more than a year, and guess what?
Making a shoe - a good shoe - isn't exactly rocket science.
With a network of supporters, we're getting ready to launch the
blackSpot sneaker, the world's first grassroots anti-brand.
You can help launch the blackSpot revolution.
THE BIG QUESTION:
Is it possible to take Phil Knight's billion-dollar
marketing momentum and, in a quick judo-like move, slap
him onto the mat with the power of his own PR thrust?
OUR KICK-ASS MARKETING STRATEGY >> http://blackspotsneaker.org/02/
buy it............................preorders@blackspotsneaker.org
sell it...........................wholesale@blackspotsneaker.org
invest in it......................investors@blackspotsneaker.org
support it........................donations@blackspotsneaker.org
join the jam........................jammers@blackspotsneaker.org
Make a straight donation... it's a worthy cause
with the potential to set an historic precedent
that could be repeated in other industries and
usher in more grass roots version of capitalism
in which megacorps do not control every area of
our children's lives.
https://www.groundspring.org/donate/index.cfm?ID=2217-0%7C742-0
Sadam Jadallah al-Assad
--
due to "diplomatic" reasosn
cowardly cowards can't just kill me like that, they need to do in
slowly. Some say I am "too fast" so they can't keep up with this, but
one must ask what kind of just world are we living in. These people have
kept up with this attitude if you can't compete with them just disable
them, better no body speak the truth and question the slavery of
humanity today. Are you scared? do you know inside yourself you are
wrong, didn't God give you any other qualities than being coward to
compete with us.
May God give us all the ability to standup for truth and give us the
ability to ask for unbiased justice. May God end the days of cowardly
coward bad guys. May God give us the courage, faith and character and
standup against those who are inhuman and control the human race using
their tricks. May God free our minds and bodies from slavery. May God
give us the ability to obey him properly and then ave mercy on us all.
wa'Salam Mohsin
Getting punished for not sleeping around