Supply alternative email id bounced

[baumstanz]

Hi all,

1) when my website is notified about a hard bounce (webhooks) I can in
some cases supply a 'guess' which email might work instead.

I want mailchimp to replace the old email with the new one for this
user and to send the campaign to the new email.
I can handle the email update but how can I send the campaign again?
(To just one user...) I could use the campaignSendTest but is that
legal?

2) is webhooks called when a soft bounce finally fails or do I have to
check these cases regularly?

Thanks in Advance!

[jesse]

> 1) when my website is notified about a hard bounce (webhooks) I can in
> some cases supply a 'guess' which email might work instead.
>
> I want mailchimp to replace the old email with the new one for this
> user and to send the campaign to the new email.
> I can handle the email update but how can I send the campaign again?
> (To just one user...) I could use the campaignSendTest but is that

Do not "guess" the correct email, put it on a list, and immediately
send to it. If you really think you can guess it, then use
listSubscribe with double_optin on so that they can confirm the email
address, but you'll have better results manually reaching out to your
user to get them back on your list. If they confirm and you really
want to resend the campaign to them, you can replicate it and set a
segment, but I do not recommend doing that. If anything try to get the
campaign-archive link for the campaign in front of the user.

>
> 2) is webhooks called when a soft bounce finally fails or do I have to
> check these cases regularly?

"when a soft bounce finally fails" means "when we consider them hard
bounced", and then yes, you will get a webhook for that.



jesse

[baumstanz]

> > 1) when my website is notified about a hard bounce (webhooks) I can in
> > some cases supply a 'guess' which email might work instead.
>
> > I want mailchimp to replace the old email with the new one for this
> > user and to send the campaign to the new email.
> > I can handle the email update but how can I send the campaign again?
> > (To just one user...) I could use the campaignSendTest but is that
>
> Do not "guess" the correct email, put it on a list, and immediately
> send to it. If you really think you can guess it, then use
> listSubscribe with double_optin on so that they can confirm the email
> address, but you'll have better results manually reaching out to your
> user to get them back on your list. If they confirm and you really
> want to resend the campaign to them, you can replicate it and set a
> segment, but I do not recommend doing that. If anything try to get the
> campaign-archive link for the campaign in front of the user.

The situation is as follows: We have several emails per customer but
we don't know which ones work. On mailchimp we register the most
recent ones but sometimes an older one works and the new one doesn't.
So when the most recent one bounces we want to try the next one until
all of them bounced.

So far so well.
We could subscribe all emails for one customer at once and let him
unsubscribe the inactive addresses (using opt-in), but we don't like
to spam our customers with requests if we don't have to.
We'd also like to send them actual newsletters and not links to
archives since newsletters are what they are used to :-) (the archive
is a nice supplement, though!).

So with your answer in mind I'd now add the new emails to the list,
copy the campaign and send it to a segment with only the new emails in
it. Correct?
That would have the disadvantage that I have the campaign twice with
separate reports.

Is this sensible?

> > 2) is webhooks called when a soft bounce finally fails or do I have to
> > check these cases regularly?
>
> "when a soft bounce finally fails" means "when we consider them hard
> bounced", and then yes, you will get a webhook for that.

That sounds good :-)

[jesse]

That has the reports disadvantage, but worse, if you are wrong you are
going to generate abuse complaints which could lead to your account
being suspended. The description you've given clearly puts you in the
"yes" category, at least for those addresses:

http://kb.mailchimp.com/article/do-i-have-to-re-optin-my-list-when-i-switch-esps/

I can't stop you from doing that, but I'll reiterate that I don't
recommend that. You'll be far better off getting valid addresses and
then only sending to them.


jesse

[baumstanz]

Thanks for your valuable comments, we'll talk this through :-)