Having the right set of WordPress plugins and tools can help you grow your online business. In this article, we have shared our expert pick of the must-have WordPress plugins for business websites in 2024.
This drag & drop online form builder allows you to easily create contact forms, email subscription forms, online order forms, payment forms, surveys, polls, and basically all other types of online forms with just a few clicks. They have over 1,700+ pre-built form templates and beautifully designed form themes to make your life easier.
If you are seriously looking to grow your business, then we recommend getting the Pro version because it comes with all the powerful features you need to boost your lead generation efforts. Use this WPForms coupon to get 50% off your purchase.
SEO helps you get more visitors from search engines to your website. While WordPress is SEO-friendly out of the box, there is so much more you can do to increase your website traffic using SEO best practices.
Their team is continuing to innovate and add new SEO features to help you improve your SEO rankings such as their content optimizer with TruSEO score, author SEO, headline analyzer, custom schema generator for adding FAQ schema, reviews schema, and all other schema markup.
SeedProd comes with a smart design system, so you can save time by re-using elements instead of doing repetitive work. You can define color schemes, save font combinations, page templates, custom blocks, sections, and more.
It has all the blocks, widgets, and features that you would expect from a powerful page builder such as optin forms, social profiles, countdown timers, contact forms, buttons, pricing page blocks, various content blocks, and more.
Alternative: Thrive Architect, Beaver Builder, Elementor, and Divi page builder plugins are great alternatives with powerful features. You can also try CSS Hero for theme customization.
For example, you can discover your most popular website pages and posts, track contact form conversions, see what pages a user visited before making a purchase, and much more. You can then optimize your website accordingly to increase your traffic, subscribers, and revenue.
Since MemberPress is a premium plugin, it comes with many other powerful features including drip content, course management (LMS), quizzes, certifications, group memberships, paid forums, powerful access rules, automation features, and more.
Alternative: Thrive Apprentice and LearnDash are some other good WordPress LMS plugins for creating and selling online courses. Easy Digital Downloads is a great alternative for selling digital downloads like eBooks, software, music, and more.
Email is the most effective and reliable marketing tool at your disposal as a business owner. It allows you to stay in touch with your users even after they leave your website. This is why we recommend every business owner start building an email list right away.
Pretty Links Pro is one of the best link management plugins for WordPress. It allows you to easily manage affiliate links while making it simple to make your affiliate links short and memorable for sharing.
Alternative: ThirstyAffiliates is an excellent alternative for affiliate marketers with lots of advanced features including an Amazon integration. TastyLinks is another great alternative geared towards the food blogger audience.
It automatically turns on recommended WordPress caching settings like gzip compression, page cache, and cache pre-loading. You can also turn on optional features like lazy loading images, CDN support, DNS pre-fetching, minification, and more to further improve page load times.
Unlike default WordPress search functionality, SearchWP goes beyond just the post content and indexes everything on your site including custom fields, ACF fields, text files, PDF document content, custom tables, custom taxonomies, custom post types, WooCommerce product attributes, and more.
SearchWP also lets you add powerful features like live AJAX search in WordPress, and it seamlessly integrates with all major WordPress plugins including but not limited to WooCommerce, Advanced Custom Fields (ACF), Meta Box, Toolset, BigCommerce, Easy Digital Downloads, bbPress, and more.
Uncanny Automator is the best WordPress automation plugin. It allows you to connect your existing WordPress plugins to work together without writing any code, so you can automate routine admin tasks to save time and money.
Duplicator is the most popular WordPress backup plugin on the market. It allows you to set up automatic backups and safely store them on a remote location like Google Drive, Dropbox, Amazon S3, FTP, One Drive, and more.
RafflePress is the best WordPress giveaway plugin on the market. It allows you to instantly increase your website traffic, get more social media followers, and email subscribers with viral giveaways and contests.
Security should be a top priority for all online business owners. Sucuri offers a WordPress security plugin and web application firewall that is probably one of the best protection you can get for your site.
While there are other security plugins like MalCare, Wordfence, WP Activity Log, etc., none of them can offer the full protection that Sucuri does. The only real alternative is Cloudflare which can be quite expensive if you get their premium add-ons.
Google Workspace (formerly G Suite) is a suite of web applications like email, docs, spreadsheets, etc. Created by Google, this powerful set of office applications is cheaper, easy to deploy, and hassle-free.
It allows you to save costs on software licenses, hardware, hiring IT staff, managing backups, and more. Most importantly it allows you to use professional email addresses with your own business domain name right inside Gmail.
Semrush is an all-in-one marketing toolkit for digital marketing professionals and business owners. It comes with powerful tools to help you improve your SEO, paid traffic strategy, social media, and content & PR strategy.
We use their tool to do keyword research, backlink audit, track brand mentions, spy on competitors, discover best-performing posts and pages on social media, ad strategy analysis, keyword rank tracking, and more.
The team behind LiveChat also created ChatBot.com which is the best AI powered chatbot software. You can use it in combination with LiveChat to ensure your users always get the fastest response with the help AI + human.
Pro tip: The paid version called WP Mail SMTP Pro comes with white glove setup, detailed email logs, and more features. Basically, their support staff will set it up and connect it to use your SMTP service provider.
The WPCode Pro version comes with powerful features like an AI snippet generator, version control for code snippets (Code Revisions), device based targeting for code, ability to add specific code snippets for specific posts & pages, conversion pixels, and deeper integration for WooCommerce, Easy Digital Downloads, and other popular WordPress plugins.
Nextiva is the best business phone service in terms of features and ease of use. They allow you to get a business phone number for your website which comes with advanced call routing, unlimited free domestic calling, voicemail to email or text, online faxing, and more.
The best part is that you can receive calls from your business phone number straight to your cell phone which is excellent for small businesses. You can also set business hours, so you are not getting disturbed during holidays or non-work hours.
Their platform also offers CRM, live chat, online surveys, and other communication features. You can manage it all in a simple web-based admin panel which makes it easy for small business owners to easily manage everything like a pro.
We highly recommend that you either download the plugins straight from the WordPress.org plugin directory or by using the links in our articles which take you to the official plugin websites. Please avoid all nulled WordPress plugins and theme websites because they can put your site at risk.
Having helped over 400,000+ business owners create their website and choose the best plugins, we have answered a lot of questions. Below are some of the most frequently asked questions about WordPress plugins.
But when a plugin loads assets like images, scripts, and other files as your website loads for users (frontend), then they can impact your overall website speed. This is why choosing the right WordPress plugins is important, and the ones that we recommend in our list are performance optimized.
Yes, premium WordPress plugins are worth every penny because they help you save thousands of dollars in custom development costs. Not to mention, you will get access to expert support and new features regularly.
For example, to build a custom form solution like WPForms that gives you access to drag & drop form builder, smart conditional logic, hundreds of templates, dozens of integrations, and powerful features like surveys, polls, payment capability, etc., would cost you tens of thousands of dollars. But you can buy the premium license starting at only $39 for Basic license and $199 for Pro license.
Yes, professional developers always use WordPress plugins to speed up their workflow, so they can earn more profit on their client projects. There is no point reinventing the wheel when an existing tool does the job far better.
For example, when you ask a professional development agency to build an eCommerce website, they might quote you $15,000 for the project, but behind the scenes they use the plugins to make the project more profitable for them and more affordable for you.
Aside from these, we always install a backup plugin like Duplicator, and a caching plugin like WP Rocket or WP Super Cache. We also use WP Mail SMTP to ensure our website emails get delivered and OptinMonster to ensure we unlock maximum revenue potential from each website visitor.
We hope this article helped you find the best WordPress plugin for your website. If you have a question or need help finding the best WordPress plugin for your use-case, feel free to reach out to us using our contact form and our team would be happy to assist.
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