Product Leadership Map: Why Skilled PMs Fail in the Wrong Game - ONLINE WEBINAR

[University of Maryland, College Park]

The University of Maryland is pleased to invite you to register for our free webinar introducing a new diagnostic for modern product leadership on June 2 at 6:30 PM EST. (Register Here) Most product leaders who are failing right now aren’t failing because they lack skill. They are failing because they’re playing the wrong game. In this session, Brian Doyle, Product Manager, multi‑venture operator, and adjunct faculty at the University of Maryland, introduces the Product Leadership Map: a four‑axis diagnostic for the game you’re actually playing. Grounded in a decade of rich feedback, the framework surfaces real failure patterns. You’ll see where portfolio blindness helped sink giants like Boeing and Kodak, how timing errors shaped the EV race, how “platform fantasy” distorts strategy, and how good advice in the wrong context quietly derails teams. What You Will Learn The Three Levels of Product Work – distinguish craft, execution, and leadership, and why most organizations confuse them. The Four Axes of Product Reality – diagnose your specific market reality, company lifecycle, portfolio shape, and role leverage. Pattern Recognition for Failure Modes – portfolio blindness, timing errors, platform fantasy, and “good advice, wrong context,” with real case studies from the course. Why Best Practices Backfire – see how popular playbooks (Spotify squads, Amazon memos, “move fast and break things”) fail when applied outside their native context. A Diagnostic for Your Real Situation – leave with the Product Leadership Snapshot, a one‑page self‑diagnostic to map your own role before picking any framework. Register for Free → HERE University of Maryland, College Park You are receiving this email because log....@gmail.com is registered for promotional emails from University of Maryland, College Park on Coursera. Please do not reply directly to this email. If you have any questions or feedback, please visit our learner help center. Copyright (c) 2026 Coursera, Inc | 2440 West El Camino Real, Suite 500, Mountain View, CA 94040 USA To opt-out of receiving emails from this Partner, unsubscribe here.