Padam Padam" is a song recorded by Australian singer Kylie Minogue. BMG Rights Management and Darenote released it on 18 May 2023 as the lead single and opener to Minogue's sixteenth studio album Tension (2023). Written by Norwegian singer-songwriter Ina Wroldsen with her producer Lostboy, "Padam Padam" is a dance-pop and synthpop song with elements of electronic music and Eastern European sound. Lyrically, it touches on the topic of sexual encounter with its title being an onomatopoeia for a heartbeat.
"Padam Padam" received critical acclaim from music critics, with many praising its catchiness and hook. Critics also singled it as a standout from the parent album. It won the inaugural Best Pop Dance Recording award at the 66th Annual Grammy Awards, as well as Record of the Year at the Las Culturistas Culture Awards and Best Pop Release at the 2023 ARIA Music Awards. Various music publications, including Billboard, The Guardian, The New York Times, Rolling Stone, and Variety, placed "Padam Padam" on their Best Songs of 2023 lists.
Commercially, the song reached number one on the Israeli Singles Chart, number eight on the UK Singles Chart, and number 19 on the Australian Singles Chart. It also reached the top ten in various European countries and appeared on several component charts in the United States and Canada. It was certified platinum by the Australian Recording Industry Association (ARIA), gold by the British Phonographic Industry (BPI) and Pro-Msica Brasil (PMB).
The music video was directed by British filmmaker Sophie Muller. It was visually inspired by the works of The Man Who Fell to Earth (1976) and elements of Americana culture. Minogue has made several live appearances to promote "Padam Padam" in the United Kingdom, and North America. Since its release, "Padam Padam" has become a viral phenomenon and has been recognised by notable publications for its cultural significance in pop culture. It has been dubbed an anthem within the LGBT community and has been played at pride parades. Furthermore, the track's success has been credited as a pioneer in bridging a generational gap between younger audiences and mature performers through social media and airplay.
Norwegian singer Ina Wroldsen and English producer Lostboy met in London in February 2022 to collaborate on new music, and in two days, they wrote "Padam Padam".[3] "I'm married to an Englishman, and my mother-in-law from north London would always go, 'Oh my heart's going ped-ou, ped-ou," Wroldsen said of the song's title.[3] According to her, "It was in my mind when I went to the studio, but 'ped-ou' doesn't sound very nice." So we created 'padam'."[3] After finishing the song, they weren't sure who would record it, and they considered pitching it to British singer Rita Ora or a Eurovision contestant.[4]
Near the end of promotional activities for her album Disco (2020), Minogue appeared on BBC Radio 2 to discuss new music, saying, "Perhaps it's going a bit more electropop. Don't quote me that [...] but that's what's on the boil at the minute."[5] Minogue confirmed this in a June 2022 interview with Vogue, citing her 2003 single "Slow" as inspiration for the album's sound.[6] Minogue's A&R, Jamie Nelson, sent her a demo of "Padam Padam" while she was in Miami.[7] Minogue fell in love with the demo and recorded it in a London hotel; it was one of the last tracks added to the album.[8] She said of the sound itself, "I loved the song, and the bonus is it felt like it was perfect for me".[9]
"Padam Padam" is a "hypnotic electro"-inspired dance-pop and synth-pop track that lasts two minutes and 46 seconds.[10][1][2][11] The song is written in 4/4 time and is built on a phrygian dominant scale of C (a Mixolydian scale with lowered 9th (2nd) and lowered 13th (6th), which contributes to its tense quality.[12][13] The title references the heartbeat.[8] According to Sam Franzini of The Line of Best Fit, the song contains lyrical references to a sexual encounter. Franzini used the line "I know you wanna take me home, and take off all my clothes" as an example, but also suggested that the parent album's sex theme is used throughout.[14]
Neil Z. Yeung of AllMusic stated that the song "pops through woozy production as a hypnotic groove throbs beneath the surface".[15] Pitchfork writer Harry Tafoya described the track's vibe as "silly", with Minogue "vamping through pounding piano house to deliver some truly ridiculous lyrics".[16] According to George Griffiths of the Official Charts Company, "Padam Padam" is "elastic, Eastern Europe-inspired electro-pop with a bite".[2] Similarly, Quentin Harrison of Albumism identified Eastern-European sounds.[17]
Vera Maksymiuk of Riff writes in their review of the track as part of its parent album that it "sets the tone; mimicking a heartbeat".[18] Guy Oddy of The Arts Desk observed that it was slightly influenced by 1990s music, particularly house and electro music, and said the song features a "sensual groove, fruity lyrics, and slightly autotuned vocals".[19]
BMG Rights Management and Minogue's company, Darenote, released "Padam Padam" on 18 May 2023, as the lead single from Minogue's sixteenth studio album, Tension (2023).[11] Prior to its release, the song and album were announced on 12 May 2023, but no date was given.[20] Three days later, Minogue announced the song's release date and posted a 20-second preview on social media.[21] Studio Moross created two cover artworks for the song, which were taken during the video shoot. The first image features red thigh-high Mugler boots against a red-orange desert backdrop, while the second depicts Minogue in a Mugler catsuit on a red seat in front of the same backdrop.[22][23]
"Padam Padam" was distributed in a variety of digital and physical formats. The song was first released digitally, and four remixes were later released: one by HAAi, one by Absolute, one by Jax Jones, and two different extended mixes.[11][24] On Minogue's webstore, three physical formats were also available: a CD single with the song and the extended mix, a cassette tape with the song and the extended mix, and a second cassette tape with the song and all previously released remixes.[25] A vinyl was later distributed in conjunction with the release of the album's third single, "Hold on to Now".[26]
"Padam Padam" received critical acclaim from most music critics.[27][28][29] Upon its release, writing for Stereogum, Tom Breihan described "Padam Padam" as "a sleek, thumping, catchy-as-hell dance-pop jam", adding that "Kylie knows exactly how to deliver a song like that".[1] Retropop magazine described the song as "infectious", as well as "a punchy electronic extravaganza that promises to be 'in your head all weekend,'" citing a lyric from the song.[30] NMEs Hollie Geraghty praised the song's "thumping earworm refrain".[31] Similarly, Jon Stickler of Stereoboard stated that "the catchy pop banger" has an "infectious chorus".[32] The Musics Mary Varvaris wrote that the song "sounds completely 2023 while remaining unmistakably Kylie".[33] The Guardian writer Owen Myers described the song as a "shiny bubble of dance-pop joy", "unburdened by its performer's personal narrative, freeing Minogue up to play sunny showgirl once more".[34] Evening Standard editor David Smyth described "Padam Padam" as a "slinky, Eurovision-style firecracker catchy enough to cause sleepless nights".[35]
Critics praised the song's catchiness and repetition, comparing it to some of Minogue's previous singles. Peter Piatkowski wrote for PopMatters that choosing "Padam Padam" as the lead single "was a smart decision by whoever made that call". He also compared it to Minogue's single "Can't Get You Out of My Head", released in 2001, stating that "Padam Padam" is "just the kind of ear-worm pop hit that "Can't Get You Out of My Head" was. The hypnotic refrain of this song, like the iconic "la-la-la-la" chorus of that song, works its way into the brains of its listeners".[36] Crack magazine writer Michael Cragg called it her best lead single since "Slow" in 2003, describing it as "hot, heavy, and primarily controlled by Kylie's deepest desires".[37]
Since its release, "Padam Padam" has received numerous accolades and nominations. It was rewarded as the Record of the Year at the Las Culturistas Culture Award.[41] At the 2023 ARIA Music Awards Minogue and "Padam Padam" won Best Pop Release and were nominated for three other categories, Best Solo Artist, Best Independent Release, and Song of the Year, with the latter decided by public vote.[42][43] This is the most nominations Minogue has received since the 16th Annual Awards in 2002, when she was nominated seven times.[44] The song won the Best Pop Dance Recording award at the 66th Annual Grammy Awards.[45] This is her second Grammy win after "Come into My World" won Best Dance Recording in 2004. "Padam Padam" is also nominated for Dance Song of the Year at the 2024 iHeartRadio Music Awards and for Best Song at the 2024 Global Awards.[46][47]
"Padam Padam" was considered a sleeper hit.[67] In her native Australia, "Padam Padam" debuted at number 39 on the ARIA Singles Chart, her first top 40 single since "Timebomb" in 2012.[68] It peaked at number 19, her first top 20 since "All The Lovers" (2010), and lasted nine weeks on the regional chart.[68] Additionally, the song peaked at number 12 on the Australia Club Chart.[69] The track was certified platinum by the Australian Recording Industry Association (ARIA) for exceeding sales of 70,000 units.[70][better source needed] In New Zealand, the song missed the regional chart, but peaked at number 11 on the component Hot Singles Sales chart, lasting for two non-consecutive weeks.[71][72] It peaked at number seven on the Irish Singles Chart, becoming Minogue's highest-charting single since "Higher" with Taio Cruz in 2011.[73][74]
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