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You are invited to join us for
exclusive briefings on the U.S. K-12 education market at the BETT Show 2019.
You’ll get insider intelligence on proprietary
market research, hear about trends, and get insight into the purchasing mindset of district leaders. Choose one or more of the briefings you would
like to attend. But hurry, because space is extremely limited; we want to keep these gatherings small so you can ask questions and interact with other
executives in the room.
Briefing 1:
Five Barriers to Selling to U.S. Schools and Strategies to Overcome Them
Presented by: EdWeek Market Brief
Executive Editor Kevin Bushweller and Senior Editor Sean Cavanagh
Location: BESA Meeting Room
Education companies trying to make it in the U.S. market face an array of obstacles, from a slow buying
process to savvy incumbent vendors to competing priorities among top district administrators and classroom educators. In this exclusive briefing,
EdWeek Market Brief will offer tips for companies on how to succeed in that complex landscape, offering insights drawn from interviews with,
and surveys of, key decisionmakers in U.S. school districts.Please select a date and time to attend:
Briefing 2: Five Key Decisionmakers in U.S. School Districts: What They Expect From Education Companies
Presented by: EdWeek Market Brief Executive Editor Kevin Bushweller and Senior Editor Sean Cavanagh
Location: BESA Meeting
Room
Doing business in U.S. school districts means figuring out who the key decisionmakers are. It’s not
easy. Superintendents, chief academic officers, chief technology officers, principals, and teachers can all play critical roles in ed-tech purchasing.
EdWeek Market Brief will give Bett attendees critical intelligence on what each of these buyers wants, so that companies can craft a smart,
winning, and customized pitch.Please select a date and time to attend:
All briefings will take place at the BESA
Meeting Room at stand #B134. Again, I encourage you to sign up as quickly as possible to reserve your spot. If you'd like to meet up and
learn more about what an EdWeek Market Brief membership can do for your organization, please use the following links to schedule a one-on-one
meeting my collegue Ryan Lanier on January 23 or January 25. I look forward to meeting you, and to sharing these strategies and insights with you. |
