First Assignment Create a Business Model Canvas

[pawat rak]

Hi! all,nice to meet you again here :)

finally,we can find the way to communicate...

We have a new assignment and  don't have much time.

Create a Business Model Canvas 

Business Model Canvas

-Value Propositions?

-Customer Segments?

-Channels?

-Customer Relationships?

-Revenue Streams?

-Cost Structure?

-Key Resources?

-Key Activities?

-Key Partnership?

Layer3media

http://www.layer3media.com

http://www.layer3media.com/producer.php

http://www.youtube.com/watch?v=uLWKbl9yNt4

Cheers!

[nikhil venkatesan]

Absolutely true! We just have four days left for the assignment..would request all the group members to spare some time and start with the project :)

[Anil Gupte]

Hi All!

 

Sorry, I have just been crazily busy, but also trying to wind up stuff so I could devote time to our class.  But I am really happy to see that people are already chomping at the bit (as am I) and have not waited for the team leader to show up. J

 

As far as this exercise goes, I am a little conflicted.  While I want you to have full information, I don’t want to bias you.  The reason I say this is because all the categories under the Business Model Canvas are quite clear to me because I have been chewing on this for many years and have worked in the model for at least a year or so.  So, I need people to take a fresh look at the model and see what they think.  However, I am happy to provide any and all information as needed, because I don’t want you to be in the dark.

 

So, let me know what information you need.  Below is a list of the presentations and documents I have – choose which ones you want.

1.       1-page brief plus 2-page FAQ (mainly targeted at investors) – I think I may have sent this to some of you already.

2.       Story based illustration of the business model

3.       Video (again, I think you all have seen it)

4.       Customer Brochure 1

5.       Customer Brochure 2

6.       Customer Presentation – PowerPoint

7.       Investor Presentation – PowerPoint

 

Just choose and I will start sending it.  I am thinking it will most likely be in the order above, but I leave that to you.

 

Also, I am attaching a template (xlsx) that everyone can use (or you can create your own) for the Business Model Canvas.

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

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[Alice Niezborala]

Good evening team!

Thanks Anil for sending those additional information through.

I think it is pretty hectic for everyone of us but we are all willing to the most out of this course which is great. 

I have the tendency to ask LOTS of questions and I think understanding your thought process behind L3 would be beneficial for all of us so from my end the more the merrier! The more information can be provided, the more informed and accurate we will be so I would take all of 7 documents please :)

With my skills and understanding of L3 I can certainly jump in for the customer segments, revenue streams and key partnerships sections. 

Sections on which I am happy to send through my thoughts through by tomorrow evening (australian Eastern time). 

A suggestion would be to investigate, with a fresh eye, the following area:

1

-Customer Relationships?

-Cost Structure?

-Key Resources?

2

-Revenue Streams?

-Cost Structure?

-Key Activities?

For the sake of organisation, it would certainly be great if we could establish some area of expertise for each of us so. 

I believe we are really fortunate to have such a variety of skills in the team, all being necessary for this project. Considering our individual agenda, we could all take a bit of the responsibility and therefore ensure we are moving forward.

Channel being pretty straight forward due to the platform, and value propositions coming at the back of all other area of analysis, we could regroup on sunday with our initial thoughts and take it from there?

Would it be a consideration?

Anyone interested in customer segments, revenue streams and key partnerships?

Cheers

Alice

ALICE NIEZBORALA

M +61406 827 902 | E alice.ni...@gmail.com |  T @Aliceniezborala |

On 12/07/2013, at 9:27 PM, Anil Gupte wrote:

Hi All!

 

Sorry, I have just been crazily busy, but also trying to wind up stuff so I could devote time to our class.  But I am really happy to see that people are already chomping at the bit (as am I) and have not waited for the team leader to show up. J

 

As far as this exercise goes, I am a little conflicted.  While I want you to have full information, I don’t want to bias you.  The reason I say this is because all the categories under the Business Model Canvas are quite clear to me because I have been chewing on this for many years and have worked in the model for at least a year or so.  So, I need people to take a fresh look at the model and see what they think.  However, I am happy to provide any and all information as needed, because I don’t want you to be in the dark.

 

So, let me know what information you need.  Below is a list of the presentations and documents I have – choose which ones you want.

1.       1-page brief plus 2-page FAQ (mainly targeted at investors) – I think I may have sent this to some of you already.

2.       Story based illustration of the business model

3.       Video (again, I think you all have seen it)

4.       Customer Brochure 1

5.       Customer Brochure 2

6.       Customer Presentation – PowerPoint

7.       Investor Presentation – PowerPoint

 

Just choose and I will start sending it.  I am thinking it will most likely be in the order above, but I leave that to you.

 

Also, I am attaching a template (xlsx) that everyone can use (or you can create your own) for the Business Model Canvas.

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

<image004.jpg><image003.jpg>

To view this discussion on the web visithttps://groups.google.com/d/msgid/layer3media/002801ce7ef2%24c5576eb0%2450064c10%24%40gupte.net.

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<Business Model Canvas.xlsx>

[pawat rak]

Hi! Anil

Thanks Anil for information,

About the  documents , I would take :

2.  Story based illustration of the business model

4.  Customer Brochure 1

5.  Customer Brochure 2

6.  Customer Presentation – PowerPoint

7.  Investor Presentation – PowerPoint

My Gmail :

asianpop...@gmail.com

Thank you very much :)

Hey! all,

I just create Google docs "Business Model Canvas"

you can fulfill here............

https://docs.google.com/spreadsheet/ccc?key=0Arc_8e8NBaU4dEMtSXFKWnVQMWxhbTdZOE9qQWlaRkE#gid=0

so,we can share and collaborate to complete there.

I will try my best to do some part tomorrow. :)

PS.Nice, Alice It will be great if you can jump in for the customer segments, 

revenue streams and key partnerships sections. :)

[Anil Gupte]

Here is item#2

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

 

From: layer...@googlegroups.com [mailto:layer...@googlegroups.com] On Behalf Of pawat rak

Sent: Saturday, July 13, 2013 12:11 AM
To: layer...@googlegroups.com

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[Anil Gupte]

Item#4

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

 

To view this discussion on the web visit https://groups.google.com/d/msgid/layer3media/002801ce7ef2%24c5576eb0%2450064c10%24%40gupte.net.

[Anil Gupte]

Item#5 – this is the current brochure

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

 

From: layer...@googlegroups.com [mailto:layer...@googlegroups.com] On Behalf Of Anil Gupte

Sent: Friday, July 12, 2013 4:57 PM
To: layer...@googlegroups.com

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[Ângelo Vieira]

Hi to all.

I think we could do what Pawat said, everybody can contribute to the bussiness model posting what you think might be right for each section. At sunday, we could read all of it and decide what to keep and what to delete.

[pawat rak]

Thanks, Anil, your documents are really Useful and interesting !

Thanks,Ângelo :)

Hi! all

I think Value Propositions and Customer Segments are the important parts,

firstly, we should know ..what is our product ? and who is our Customer?

So....I start..... 

Value Propositions

Distribution platform for content owners that allows them to easily distribute content and charge money for viewing it.

the content owners can :

-control copy protection

-control pricing  ..different prices in different geographies

-block any geography

-changes everything remotely

-distribute through free websites

etc.

Customer Segments

Segment 1 Individual.

-Content owners

(People >18 who want to publish their contents.)

-New Media Artist

-Entertainer 

-Musician 

-Orator, Talker

-?

-?

-?

Segment 2 Entertainment Group

- Indie film producers and directors

- Musical band

- Organizer (sport event,Concert,fashion show..)

-?

Segment 3 Businesses.

- Consultants companies

- Education & training companies

-?

Actually,I'm not sure....haha

Let me know what do you think :)

You can edit the contents or post something for some section

here.....................

https://docs.google.com/spreadsheet/ccc?key=0Arc_8e8NBaU4dEMtSXFKWnVQMWxhbTdZOE9qQWlaRkE#gid=0

[Ângelo Vieira]

Just posted a few things myself, hope that tomorrow our business model canvas can be full of ideias!

[Alice Niezborala]

Hi all!

I've added my points on the share document in blue.

In case, there is an issue with the file, I've also popped that down below.

Looking forward to hearing from the rest of the team.

Cheers

Alice

Key partnerships

INTEGRATION PARTNERSHIPS - L3 integration in connected environments to capture broader audience

- Microsoft (Windows8 app & Xbox destination) 

- Smart TV API          

- Partnership with streaming platforms to add an encrypted download option to their existing premium offering (i.e. Vimeo) 

PROMOTION PARTNERSHIPS - Relevant environments to increase awereness among content creators     

- Film schools

- Independent associations & groups 'lobbying' against traditional distribution networks   

- Film festivals (e.g.Tropfest)          

DATA PARTNERSHIPS - leverage location based data collected and centre of interest           

- Experian (aus) and other relevant bid data specialists

- VC?? Might be included as part of a broader deal with investment VC?        

 

Customer segments

--> I have a different view on segmentation, it includes elements from above but has a larger scope:        

1- Content creators: film & art practioners//field specialists     

2 - viewers: ethical entertainment seekers already using streaming or legal download platforms// indie,cultural content seekers// older skewed audience, less technically savvy who need a one-stop-shop solution    

3 - advertisers: direct advertisers seeking for immersive environments with fully captive audience (traditional cinema advertisers) // SMEs looking geotargeted, cost effective solutions (similar to FB advertisers) // Content creators already on L3 willing to promote their content and increase their reach             

Revenue streams

- Content creators contribution                                          

- Viewer paid options                                              

- Direct advertisers revenue                                               

- Affiliate programs? Not sure it exist for file download though                                     

On 14/07/2013, at 6:27 AM, Ângelo Vieira wrote:

Just posted a few things myself, hope that tomorrow our business model canvas can be full of ideias!

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[Anil Gupte]

Pawat/Alice:

 

Excellent!  I think you have zeroed in on the core.  Pawat’s list is comprehensive and pretty much covers everything except for one that I think may be important.  For want of a better name I call this category “How-To Videos” and includes contents like “How to play the guitar”, “How to improve your Golf game”, “How to cook Fried Green Tomatoes” and so on.

 

Now I have something important to share.  I think Alice has already stumbled on this, but let me put it out there and I want your inputs.  I have been struggling with this for a while. Here goes:

 

There is a simple rule which usually works in this case – “The customer is the one who pays you money”. By that token, our real customers are Content-Viewers, not Content-Owners.  We are using Content-Owners as a source (Vendors) of Content which we then repackage and then ease into the marketplace.  This is part of why I think we are struggling and perhaps need to pivot.  This is why I was not trying to give you too much information – I feared that would bias you into thinking like I have.  But Alice, I think you gave me the opening, because you are thinking differently.

 

Your thoughts?

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

 

To view this discussion on the web visit https://groups.google.com/d/msgid/layer3media/487A871D-94D2-4E55-9720-198F9527670F%40gmail.com.

[Alice Niezborala]

That's great! And yes information can be a bias - I'm however used to work with challenges ie understanding what worked or failed so i'm glad to contribute where possible. 

Talking about repackaging (thing I haven't thought about) there is this website:

http://www.hitrecord.org

It's a platform out Joseph Gordon levitt - it's all about mashing up and collaborative projects for content creators...

It might be added to the promotion partnerships section where possible. 

I put some time in for Tuesday morning here in my agenda (Sunday night in the US) so happy to catch up with whoever is available to wrap this first assignment up.

Thanks

Alice

On 14/07/2013, at 4:24 PM, "Anil Gupte" <an...@gupte.net> wrote:

Pawat/Alice:

 

Excellent!  I think you have zeroed in on the core.  Pawat’s list is comprehensive and pretty much covers everything except for one that I think may be important.  For want of a better name I call this category “How-To Videos” and includes contents like “How to play the guitar”, “How to improve your Golf game”, “How to cook Fried Green Tomatoes” and so on.

 

Now I have something important to share.  I think Alice has already stumbled on this, but let me put it out there and I want your inputs.  I have been struggling with this for a while. Here goes:

 

There is a simple rule which usually works in this case – “The customer is the one who pays you money”. By that token, our real customers are Content-Viewers, not Content-Owners.  We are using Content-Owners as a source (Vendors) of Content which we then repackage and then ease into the marketplace.  This is part of why I think we are struggling and perhaps need to pivot.  This is why I was not trying to give you too much information – I feared that would bias you into thinking like I have.  But Alice, I think you gave me the opening, because you are thinking differently.

 

Your thoughts?

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

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[Rohan Bhargava]

hii
i have added some point to the customer relations, channels and resources.
i hope it could be of any help.
i think alice n pawat has done justice 2 the other segments. thats why i didnt added anything new 2 it.
we also need to differentiate btw value propositions and key activities. coz whatever v have added to value propositions till now is actually oue key activities.
regards
rohan
.--------------------------------------------

On Sun, 7/14/13, Alice Niezborala <alice.ni...@gmail.com> wrote:

Subject: Re: [layer3media] Re: First Assignment Create a Business Model Canvas

To: "Anil Gupte" <an...@gupte.net>
Cc: "<layer...@googlegroups.com>" <layer...@googlegroups.com>
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[Anil Gupte]

I am available until the submission as well.  I suggest we try and do it before the deadline.  Last minute stuff always ends up bad…

 

I am in IST GMT -5-1/2, what about the rest?

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

To view this discussion on the web visit https://groups.google.com/d/msgid/layer3media/14B23670-79EE-45F8-9D67-8DDB3FAD620A%40gmail.com.

[pawat rak]

Hi! all,

Oh! sorry,Anil I forgot Viewers..hehe.

That's great! Alice.

and Thanks,Rohan

so I just modify..... 

Customer Segments

Segment 1 Content owners

- Content owners (People >18 who want to publish their contents.)

- New Media Artist,Entertainer,Musician,Orator, Talker

- Indie film producers and directors

- Musical band

- Organizer (sport event,Concert,fashion show..)

- Consultants companies

- Education & training companies

Segment 2 Viewers

- ethical entertainment seekers already using streaming or legal download platforms

- indie,cultural content seekers

- older skewed audience, less technically savvy who need a one-stop-shop solution

Segment 3 Advertisers

- direct advertisers seeking for immersive environments with fully captive audience (traditional cinema advertisers) 

- SMEs looking geotargeted, cost effective solutions (similar to FB advertisers) 

- Content creators already on L3 willing to promote their content and increase their reach  

and I just add .................

Key Activities

- Design and Development

- Prototypes and Market testing

- Improvements Prototype

- Strategic planning

- Creating Networking Partnership

- Marketing,Promoting and Sales

Cost Structure

- Development Costs

- Hosting, Technical Resource Costs

- Staff & Organize Costs

- Marketing and Sales Costs

[Anil Gupte]

It’s OK Pawat, you didn’t forget.  J  All my material is geared toward Content-Owners, and I have treated them as our Customers.  In reality (and this is where the discussion is important), our focus should change so that Content-Viewers are the customers.

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

 

From: layer...@googlegroups.com [mailto:layer...@googlegroups.com] On Behalf Of pawat rak

Sent: Sunday, July 14, 2013 6:36 PM
To: layer...@googlegroups.com

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[nikhil venkatesan]

Hello group members! my apologies! was busy during the week! hv gone through the ideas of our team members..here are some of the points i feel would help frame our business model canvas in an effective manner!

CUSTOMER SEGMENTS -

Most of them have been discussed above but i feel that this can also be used by

Government agencies who want to spread awareness through videos on various issues. Another benefit of associating with government agencies is that we would play some role in lending a hand in some of the social issues. This would be a Mass Market type of customer segments.

Key Partnerships

Collaboration with educational sites like coursera and udacity can help in the  long run!

Rest of the aspects, others have already done a good job!! :(

Cheers,

nikhil

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[Rohan Bhargava]

we gotta focus on customer relations more. coz our product is totally based on the customer satisfaction.
i would request 4 some suggestions on the customer relations
--------------------------------------------
On Sun, 7/14/13, pawat rak <asianpop...@gmail.com> wrote:

Subject: [layer3media] Re: First Assignment Create a Business Model Canvas
To: layer...@googlegroups.com
Date: Sunday, July 14, 2013, 6:07 AM

[matt...@gmail.com]

Hello Anil & the L3 team!

I think the Content-Distriibutors (mostly they wear robes of creators as well) are the major players in Entertainment Industry, in US. And I believe, its still true for the rest of the world, as well. But, they own the right (limited) to the material. So, considering them Content-Owners, I would like to add the following to the key items in Matrix:

Key Partnerships:

- Film & TV studios (franchise based entertainment products)

- Digital Media groups (e.g. Cinedigm, etc.) & Chennels

- International & Domestic (for US e.g.) distribution Systems

- Live & Content Streaming business (Youtube channels, Hulu, Netflix)

- Film Depots (distributors)

- Theaters (or group thereof)

- Circuits (IMAX, Cinemark, Cinemax, AMC/Dalian Wanda group of China, etc)

- Copyrighted materials such as ebook (Amazon/Kindle, B&N/Nook, etc)

Key Activities:

- Updating/upgrading core components

- Developing/updating client-based, custom-built systems/products

Revenue Streams:

- Content Distributor contracts

- Decrypt key fee (Show based or otherwise) from content distributors (Circuits, theaters, etc.)

Channels:

- Courier delivery (In entertainment industry digital keys (Decryption, security) are still passed via courier for maximum piracy protection

- Delivery metrics for custom-built systems

If deemed ok it could be added to the matrix.

Thanks

Matt (Mahavir)

PS: Sorry, I've been bit busy...

[matt...@gmail.com]

By "Matrix" I mean Canvas. Thanks

[Elena Dalal]

Hi everybody,

Let me add something to the point.

Cost Structure:

- Industry seminars (Educational/Promotional)

Customer Relations:

- Customer training sessions

- Trial memberships

Let me think about something else...

Elena

среда, 10 июля 2013 г., 9:42:10 UTC-7 пользователь pawat rak написал:

[Anil Gupte]

Friends!

 

I would like to turn this ship around and point in a different directions.  Let me come back to my earlier post – our customers are viewers, not owners/creators of content!  This is a discussion I have had offline with many people and I think I am right, but feel free to disagree.

 

Anyway, based on this assumption, I have created a whole different BMC – see attached.

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

 

From: layer...@googlegroups.com [mailto:layer...@googlegroups.com] On Behalf Of Elena Dalal

Sent: Monday, July 15, 2013 6:57 AM
To: layer...@googlegroups.com

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[Alice Niezborala]

I think that sticking to viewers as only customers would be limiting:

considering your business model involves 25% of the revenue generated by the content creators as source of revenue, they should also be considered in the segment.

Additionally, as any audience providers, advertisers are a source of revenue that shouldn't be neglected from my point of view.

Alice

On 15/07/2013, at 6:32 PM, Anil Gupte wrote:

Friends!

 

I would like to turn this ship around and point in a different directions.  Let me come back to my earlier post – our customers are viewers, not owners/creators of content!  This is a discussion I have had offline with many people and I think I am right, but feel free to disagree.

 

Anyway, based on this assumption, I have created a whole different BMC – see attached.

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

<image002.jpg><image003.jpg>

To view this discussion on the web visithttps://groups.google.com/d/msgid/layer3media/011401ce8135%24d2dc0f10%2478942d30%24%40gupte.net.

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<Business Model Canvas.xlsx>

[Anil Gupte]

Oh, and people, we have 21 hours to submit this!  I vote that we do it sometime in the next 12 hours.

 

As I understand this, it is a group activity, so I will submit it.  Let me know if you understand differently.

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

 

From: layer...@googlegroups.com [mailto:layer...@googlegroups.com] On Behalf Of Alice Niezborala

Sent: Monday, July 15, 2013 3:09 PM
To: Anil Gupte
Cc: layer...@googlegroups.com

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[Anil Gupte]

Alice:

 

Yes, but that 25% is coming from viewers not owners!  When someone pays $1 to rent a movie, we make $1 – we choose to give $0.75 to the content-owner through a prior arrangement, along with some to the payment gateway and some to the government as taxes.

 

The analogy that I have been using is this.  If Proctor & Gamble makes a bar of soap or a diaper and I buy either of these in Walmart, then I am Walmart’s customer.  Walmart may have bought it from P&G, but often, they (and most retailers today who have the clout) don’t pay till it is sold, and even return unsold inventory to the manufacturer’s.

 

Everyone:  Please bear with me on this – I have spent months thinking this through, and I am convinced that we have been facing in the wrong direction.  I have talked to many,many content-owners and they all love the platform (what’s not to like!) and want to get on it, but they always ask – so how many viewers can I expect?

 

In fact, I have modified the business canvas because I left out the content-owner.  Please use this one – ignore the previous one.

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

 

From: layer...@googlegroups.com [mailto:layer...@googlegroups.com] On Behalf Of Alice Niezborala

Sent: Monday, July 15, 2013 3:09 PM
To: Anil Gupte
Cc: layer...@googlegroups.com

To view this discussion on the web visit https://groups.google.com/d/msgid/layer3media/98A639D3-1F2C-4939-BAA2-F118666A73DF%40gmail.com.

[pawat rak]

Hi! All

Hi,Anil Actually,I agree with Alice,

But,As you have talked to many content-owners,I believe you. 

I thought it’s OK to move Owners to be Key Partnerships.

That's great! You just modified it.

The assignment is already due today.

so I have submitted our work. We can still edit our work before the deadline.

Thanks.

[Anil Gupte]

Thanx Pawat!  I will submit the assignment sometime in the next 10-12 hours (we are currently 14 hours from the deadline)  Any last minute thoughts or changes, please let me know.

 

Meanwhile, we should start looking at the next assignment – the marketing page.  We have a viewer oriented page already (actually a site), but again I am not sure if I should bias you by showing it to you.  I am willing to spend the money to try multiple marketing campaigns.  Let me know if you want to do Adwords/Facebook/whatever…

 

Alice – you are the marketing expert, looking for some great inputs from you.

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

 

From: layer...@googlegroups.com [mailto:layer...@googlegroups.com] On Behalf Of pawat rak
Sent: Monday, July 15, 2013 8:57 PM
To: layer...@googlegroups.com
Subject: [layer3media] Re: First Assignment Create a Business Model Canvas

 

Hi! All

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[Alice Niezborala]

Thanks Anil for collating all those contributions and submitting the assignment.

Before we move into the next assignment, and looking at the direction we are taking with L3 within the overall competitive landscape (sorry Anil I didn't pick it up in your previous email but I'm sure you've already mentioned it), we are then taking a strong stance with the product.

It means that the interface, distribution and product will be primarily centred on the viewer experience and take-out and we must avoid the kind of comment I regularly see about Youtube.. Are we all on the same page? 

I would like to clarify this as the focus viewer and content will influence our single minded proposition from a communication perspective.

Thanks in advance for your input.

Cheers

Alice 

 

On 16/07/2013, at 3:57 AM, Anil Gupte wrote:

Thanx Pawat!  I will submit the assignment sometime in the next 10-12 hours (we are currently 14 hours from the deadline)  Any last minute thoughts or changes, please let me know.

 

Meanwhile, we should start looking at the next assignment – the marketing page.  We have a viewer oriented page already (actually a site), but again I am not sure if I should bias you by showing it to you.  I am willing to spend the money to try multiple marketing campaigns.  Let me know if you want to do Adwords/Facebook/whatever…

 

Alice – you are the marketing expert, looking for some great inputs from you.

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

<image002.jpg><image006.jpg>

 

From: layer...@googlegroups.com [mailto:layer...@googlegroups.com] On Behalf Of pawat rak
Sent: Monday, July 15, 2013 8:57 PM
To: layer...@googlegroups.com
Subject: [layer3media] Re: First Assignment Create a Business Model Canvas

 

Hi! All

 

Hi,Anil Actually,I agree with Alice,

But,As you have talked to many content-owners,I believe you. 

I thought it’s OK to move Owners to be Key Partnerships.

That's great! You just modified it.

 

The assignment is already due today.

so I have submitted our work. We can still edit our work before the deadline.

 

 

Thanks.

 

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For more options, visit https://groups.google.com/groups/opt_out.
 
 

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[Anil Gupte]

I combined what you all suggested and added both Content-Viewers and Content-Owners.  I think this makes presenting the plan more complex, but I decided to take your advice for now and combine it.  Attached is the spreadsheet but also see the submission.

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

 

From: layer...@googlegroups.com [mailto:layer...@googlegroups.com] On Behalf Of Anil Gupte

Sent: Monday, July 15, 2013 11:27 PM
To: layer...@googlegroups.com

To view this discussion on the web visit https://groups.google.com/d/msgid/layer3media/005a01ce8185%24592d0840%240b8718c0%24%40gupte.net.

[Anil Gupte]

P.S. Submission is complete!

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

 

From: Anil Gupte [mailto:an...@gupte.net]
Sent: Tuesday, July 16, 2013 10:48 AM
To: 'layer...@googlegroups.com'
Subject: RE: [layer3media] Re: First Assignment Create a Business Model Canvas

 

I combined what you all suggested and added both Content-Viewers and Content-Owners.  I think this makes presenting the plan more complex, but I decided to take your advice for now and combine it.  Attached is the spreadsheet but also see the submission.

 

Thanx & Regards,

Aniruddha (“Anil”) Gupte

“A conclusion is the place where one got tired of thinking.” – Anonymous

 

From: layer...@googlegroups.com [mailto:layer...@googlegroups.com] On Behalf Of Anil Gupte

Sent: Monday, July 15, 2013 11:27 PM
To: layer...@googlegroups.com

To view this discussion on the web visit https://groups.google.com/d/msgid/layer3media/005a01ce8185%24592d0840%240b8718c0%24%40gupte.net.

[pawat rak]

Hey! all

This page is so long..haha

so I'm creating a new page!

:)