Watching Sports & Streaming NFL: A New Viewership Culture

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The average viewer feels they are getting less quality programming nowadays whole monthly cable rates rise on a yearly basis. Avid sports fans are tired of paying for added sports packages and paid sports programming in order to watch their favorite teams. Want to watch all of the NFL games on Directv? Pay $299+ and you'll have your coverage. Same thing goes with the NBA, NHL, MLB, Formula One Racing, Premier and Champions League Soccer and all major sports leagues. So now where do consumers turn for a cheaper but just as broad alternative? Where else: The Internet.

Streaming media websites have been sprouting up over the past 2-3 years and should continue to grow significantly in the coming years. Why? The viewers have taken back some power from Big Brother media giants and its not going to stop in the near future. What do I mean by this? The ability to virally share and spread not only standard files but also live streaming sports and media has changed the expectations of those interested in television and media in general. What is currently costing consumers hundreds of dollars per month should begin to diminish with the setup of sharing and social media. Why should a viewer pay for a service that is easiliy available online via any of the thousands of streaming media websites? Lets take a look at some examples in the world of sports.

Sites such as Justin.tv, UStream.tv and Channelsurfing.net are known as the godfathers of streaming television sites and have a huge following especially for watching live sports online. Love the NFL and want to Watch nfl games online? Piece of cake. Nearly all major sports worldwide are covered on these shared streaming sites.

Watch nfl games online

People question why the large media organizations don't try to shut down sites that share their content. The answer is simple: More exposure utilizing a new means is never a bad thing, even at the expense of losing a few subscriptions. This is the way of the new media world online and media companies will find ways to join the crowd and profit from the online world of streaming media websites.