Copycats Cd Duplication

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Sergei Chime

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Aug 4, 2024, 8:18:26 PM8/4/24
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It happens too often for comfort. I write something or do something publicly, and the next thing you know, someone else on the platform (LinkedIn or otherwise) has taken my idea and run with it without giving the credit where credit is due. Whether it's copying your branding palette (in my case, by using the same purple or the same pink that I use in my logo) or going through your articles and posts to pilfer ideas, it is one of the most frustrating and annoying aspects of creating content and participating in a platform like LinkedIn. It would be one thing if the copycat/s said, "Inspired by..." or "After reading what Sonya wrote, I thought I'd contribute to the discussion." But no, it's never presented as an idea inspired by my post rather it's ripped off shamelessly.


Intellectual property is often ignored on platforms like this. And of course, it's a waste of time and energy to try to assert your intellectual property rights in every instance where someone rips your ideas off. Litigating is expensive and you can't really send a "cease and desist" to someone who will only argue that it's a coincidence that they happen to be writing about the same thing you wrote about earlier in the week or "Purple and gold are my favorite colors." One guy even wrote a story about receiving a huge check from a scam artist the week after I reported on the same thing happening to me. Coincidence? It's maddening, depressing, and deflating when someone has so little originality that they think it's OK to rip off the fruits of your creativity and hard work. It's also concerning because, when someone goes as far as to lift your color scheme, it creates the false appearance that the businesses are related, even if they are not.


LinkedIn is not the only place I have been ripped off. The first instance was a lot more serious and it happened when I was invited to participate in a 6-month-long feature-length screenwriting workshop in Doha. During that 6 months, I wrote a very unique screenplay that I subsequently copyrighted and registered with the Screenwriter's Guild. It was a very personal story based on my family and my sister's suicide and it's called, "Laura and The Dreamer." I got a lot of very positive feedback on the script and one of the coordinators of the program kept bugging me for my updated draft. I thought it was protocol. But when, a few years later, I went to the cinema and saw the Arabic version of my film on the screen, I realized the guy asking for my drafts was feeding my script to a third party. The guy who had worked at the Doha Film Institute at the time told me they gave my script to a third party, a Bahraini lawyer-cum-filmmaker, who decided to rip off large swathes of my film (about 90% of my film) and only changed a few things. It was a devastating experience and one that had no legal resolution. In the end, the copycat's film died a death and we have not heard a peep out of said Bahraini director.


If this could happen to me even after copyrighting my film (the Bahraini guy copyrighted his film before I copyrighted mine because the film institute people were sending him my drafts and he beat me to it, which is shameful - and I know that because I sent him a "cease and desist" letter to which he responded arrogantly, even though I knew what happened. It was a very ugly example of how vulnerable one's intellectual property is even if it's copyrighted and registered. So I am not surprised when I see copycats on LinkedIn, but it still aggravates me.


When I published my first newsletter/blog, Doing Business in the Middle East in 2010, I had the first Google spot for about a week before other law firms in the MENA region started publishing their own reports and newsletters with the same name. Even other lawyers are not above copying each other.


When my own mother, a high-level business consultant and coach, decided to write an ebook called, The Smart Woman Method, I was astonished to find copycat accounts on social media shamelessly ripping off her brand name practically verbatim. When I asked my mother why she didn't care, my mother reminded me of what I had told her many years ago. That is, the inimitable Joseph Campbell, who used to teach a course - along with 10 other professors who also taught the same course independently of one another - at Sarah Lawrence University always found his class oversubscribed while the other teachers' classes were undersubscribed. Same content, different results in that Campbell's class was wildly popular and the other teachers' classes were duds.


Other examples of copycats from my mother's industry are people ripping off websites completely and other so-called business gurus lifting articles from the likes of Harvard Business Review and having professional writers rewrite the article for publication under the copycat's name. It seems there are many more copycats that original thinkers and creators out there ready, willing, and able to monetize content you create for their benefit without crediting you.


So we know copycats exist, that they are often shameless in presenting your ideas as their own original ideas, and rely heavily on your content/creativity for their own content creation. What are some solutions to combat copycats? Here are some ideas:


Put your premium content behind a paywall like on Substack or on a private Facebook page; Copyright your LinkedIn/Substack newsletters so that anyone who patently copies your content is copying copyrighted material and they'll have to work harder to spin it as their own; Start writing about your niche and not the areas that overlap with the copycat's area of expertise. This will make it harder for anyone to copy your content; If it gets out of control, block the culprits from seeing your content; and, If you have that kind of personality, confront the copycat by writing to them directly and putting them on the spot.


God only knows why people copy others as openly as they do. Personally, I would always credit someone if I decided to write on a topic after being inspired by something I read of theirs. That might be after many years of being in academia and putting a premium on my integrity. Certainly, people who are brazen copycats have issues with self-confidence, boundaries, and - depending on the severity of the case - ethics such that they can either not compute that copying someone is bad or they don't care. Regardless of the reason, it is important to be vigilant.


As a lawyer who has handled intellectual property issues for many years, I know what the rights are, but I also know how insolent intellectual property thieves are and how expensive it is to fight them in court. As stated above, it is hardly worth taking everyone who copies you to court, but it might be better to be clever about what content you share and how you share it if you don't want your brand to be diluted by brazen third parties who rip off your ideas and brand characteristics.


Along the way I've noticed multiple gigs that were a duplication of mine - I've reported each one and everything went well (well, at least it wasn't something noticeable). Now something is different - I'm showing on the last page for most of the search queries, while there are people that are ranking on the first page using my description/CTA. I know that there are other metrics, but still.


While for the last 2 months I've been thrown out to the very last page, there is someone that copied my profile and gig description, and he is ranking on the first page,. I have reported his gig multiple times but nothing seems to happen - he is still using my 'texts' and shows on the 1st page, while I show on the 15th.


I then select "description" and my gig link with a statement that the seller is copying my content. Usually the gig is taken down within a day or so. I'm not sure why your reports have been unsuccessful.


I wonder if it's too much work for them to go back through all the edit history to see who wrote the content first and what edit it would be under. It would also be nice if we, as sellers, could see our own edit history to expedite that review process.


Check WayBackMachine - this is a tool to check the history of the internet, can come in handy at times. As a reference, my gig had mostly the same description since 2016, and the tool first recorded his gig using the new, copied description on 8 Sept this year.

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